30 
FRANK HOWARD, INC., PITTSFIELD, MASS. 
FOR 
QUALITY 
ECONOMY 
FOR 
BEAUTY 
DURABILITY 
HIGH STANDARD PAINT 
A house paint that sets a standard for excellence 
HIGH STANDARD LIQUID HOUSE PAINT opens the 
way for greater service and satisfaction for both the painter 
and home owner. For the painter, it allows him to give the 
highest type of finished work; for the home owner, it gives 
satisfaction through maximum beauty and protection. 
High Standard is a ready-mixed paint of highest quality. It 
contains the correct proportions of the best materials obtain¬ 
able. It is easy to apply, is unsurpassed in covering and 
gives genuine protection and beauty for a long period of time. 
The cost of the paint job is lower with High Standard because 
of its superior quality. 
QUICK-DRYING ENAMEL brushes on anything—woodwork, 
furniture, glassware, pottery, metalware and plaster. It gives good 
service on either interior or exterior surfaces. It flows on smoothly 
and levels out without brush marks, dries quickly and hides so 
well that one coat is usually enough. Easily cleaned with soap 
and water. 
VARNISHES are made over many different formulas. They are 
Floor, Rub-Tone, Linoleum, Interior and Spar—one for every par¬ 
ticular varnish requirement. Neptunite Varnishes are all heat-proof, 
water-proof and mar-proof; are clear, easy-flowing varnishes that 
never turn white—won’t even scratch white. All are quick-drying. 
MELLO-GLOSS is a medium gloss wall finish for use on 
plaster, metal, burlap, wood and concrete surfaces. Covers 
500 to 700 square feet per gallon, one coat. It is easy to 
apply, very durable and may be repeatedly washed with 
soap and water without injury to the finish. Mello-Gloss 
is an ideal time and labor saving paint. 
SUPER-SEALER is an unusual primer designed for use on all 
interior walls. It is a pigmented primer that combines the 
size coat and the first coat of paint, thus requiring but 
two applications for the finished job. If necessary, Super-Sealer may be applied to tempor¬ 
arily damp walls. 
NEPTUNITE VARNISH STAIN is a quick-drying varnish stain for renewing the finish 
on furniture, floors and standing wood. It stains and varnishes in one operation, and dries 
for recoating in from four to six hours. It is thoroughly water-proof and may be washed 
with soap and water. It gives good results on either wood or metal. 
FLOOR ENAMEL possesses, to an exceptional degree, the requisites of a solid protective 
coating for interior floors, woodwork and similar surfaces. It is quick-drying, easy-working, 
tough, elastic, serviceable and convenient to use. It has good gloss, hides and covers ex¬ 
ceptionally well and is easily kept clean by wiping with a damp cloth. 
PORCH AND DECK PAINT is a linseed oil paint of high standard quality, designed 
for exterior wood and cement floors. It is an especially tough paint—made to withstand 
the hard wear to which porch floors are normally subjected. Works easily, dries quickly, 
looks well and wears splendidly. 
