"It's Not a Home Until It's Planted” 
FAMILY ENVIRONMENT 
Next to heredity, admittedly the home environment 
exerts the greatest influence in moulding the character, 
the habits and the temperament of a growing family. 
When the boy or girl is growing up, he pays little atten- 
tion to the impressions of the home environment. When 
he is grown, however, he is indebted immeasurably to the 
correct influences that his parents made possible for him 
to enjoy. While the planting of the home grounds adds 
value to a property far in excess of the actual expendi- 
ture involved, and while the planting investment pays 
handsome dividends in the pleasure and the relaxation it 
affords, the influence of home planting on the lives of the 
children should not be overlooked. Fortunate is the child 
who spends his impressionable years amid the beauty of 
trees, plants, flowers and growing things. Nature’s handi- 
work leaves an indelible stamp upon his 
Note the charming effects created in the 
foundation planting of the house above. 
Specimen evergreens together with a few 
carefully selected shrubs, are used to soften 
the lines of the house. 
The outdoor living room, pictured to the 
right, is the outstanding feature in today’s 
landscape development. This planting, grown 
to full maturity, gives its owner a wealth 
of enjoyment and satisfaction. 
The evergreen setting, on either side of the 
door, pictured below, makes it distinctive 
and inviting. A feeling of warmth on the part 
of the owner is transmitted to his guests. 
character. 
A SAFE INVESTMENT 
There is no possible chance of loss when an in¬ 
vestment is made in high grade nursery stock. Of 
course nursery stock that doesn’t grow is ex¬ 
pensive at any price. But McKay Nursery stock is 
the very finest stock that can be grown. No 
similar home investment yields as much pleasure. 
Equally important is the fact that no similar in¬ 
vestment can possibly add as much to the resale 
value of a property. Even a few shade trees 
planted on a treeless property add immensely to 
its value, a value which the planting increases 
from year to year. A well planted home makes a 
lasting first impression on the prospective pur¬ 
chaser. Many an ordinary home has been sold at 
a fancy price because of the attractiveness of the 
well planted grounds. 
SUMMARY 
The home owner may well feel proud of a well 
planted home which is a credit to his community 
as well. The social and monetary value of the 
home is increased greatly by proper planting. 
Property values are increased out of proportion 
to the cost involved. Attractive planting adds to 
the joy of living and helps provide a wholesome 
environment for the children whose value cannot 
be measured. 
There’s no place like home. Make your home 
more beautiful, more valuable in every way by 
planting hardy, northern grown stock from Wis¬ 
consin's Greatest Nursery. 
I Hf 
