THE SEED WORLD 
105 
Seed World Advertising 
Results 
Because — 
This publication is read by dealers 
in seeds and allied lines who are 
PAID SUBSCRIBERS. 
Seed World maintains paid corre¬ 
spondents in eleven central markets 
—Washington, Toronto, St. Louis, 
Boston, San Francisco, Philadelphia, 
Milwaukee, Minneapolis, New York, 
Kansas City and Louisville. 
More than forty authoritative rep¬ 
resentatives contribute articles on 
successful retail merchandising meth¬ 
ods. Most of these men travel by 
auto through all parts of the United 
States and Canada, making direct 
contacts with the retail merchants. 
In this manner Seed World is always 
in contact with this enormous buy¬ 
ing field of the retail seed merchant. 
These articles cover every phase 
of retail merchandising, building the 
catalog, store interiors, collections, 
local advertising, etc. All are 
written by experts. 
ENORMOUS BUYING FIELD 
The clientele of the seed dealer today is not only the suburban gardener and 
truck grower—but the real dirt farmer—the man with a big acreage and big buy¬ 
ing power. 
Seed World circulates to seed store owners with a potential buying power of 
twelve and one-half million people. In addition to the retail store buyers, the mail 
order seedsmen reach annually another twenty-seven million five hundred thousand 
buyers through the distribution of their catalogs. Visualize what a buying power 
FORTY MILLION BUYERS REPRESENT! 
The annual sales of merchandise sold by the seed trade other than seed amount 
to one hundred million dollars. In the last few years many item’s have been in¬ 
troduced and very successfully sold in this trade, thus producing an enormous busi¬ 
ness and making it one of the most outstanding distributing industries in the 
country today. 
The seed trade can be a very profitable outlet for your product; get in touch 
with Seed World at once and let them, with their years of experience in this field, 
advise you on selling it. 
SEED WORLD 
325 W. Huron Street CHICAGO, ILL. 
Advertisers Index—Page 180 
