The RURAL NEW.YORKER 
1157 
September 
A good time to take care of your Fall 
needs — Send your orders now to the 
World’s Largest Store 
Everything is at its best in September! 
The golden Indian Summer days—the best of all the year—carry with all their 
beauty a suggestion of the colder weather to come. Time to prepare for Winter! 
O UR SUPPLY of the things you need for 
fall and winter is most complete. Values 
are the greatest in years. If you need 
wearing apparel for any of the members of 
your household, if you need new furniture, rugs 
or furnishings for your home, if you would like 
labor saving equipment for farm or shop, if you 
want a radio, a gun or a tire—our New General 
Catalog for fall and winter has it for you at the 
lowest prices. 
The quality of Sears-Roebuck goods has long 
been recognized by our eight million custom¬ 
ers. They know that we were the first to guar¬ 
antee merchandise and the first to equip a 
laboratory to make certain that the goods were 
of the proper quality. We’d like to have you 
test our merchandise. We know you will find 
it the best that can be had at anywhere near 
the price. And we guarantee it! 
— 'Don't forget 
to send for the 
New Sears, Roebuck 
Fall Catalog " 
Our catalog of 35,000 bargains is ready. If you haven't 
already received your copy, use the convenient coupon below . 
RoebuckCo. 
We guarantee to 
satisfy you and save you money 
Hour Service! 
The World’s Largest Store 
gives you the best service! 
99 out of every 100 orders are 
shipped within twenty-four 
hours after we receive them. 
That’s Service! 
Mail the coupon TOD A Y to the store nearest you 
Sears, Roebuck and Co. 66R70. 
Chicago Philadelphia Dallas Seattle 
Send Latest General Catalog. 
Name .. 
Postoffice 
State ... 
Rural Route.Box No. 
The Worlds Largest Store owns and operates Station WL.S. Wavelength 345 Meters. Tune in 
Street and No 
