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September 6, 1921 
■I 178 r . .- V ,v, !•/.'- -i*,' v \r .'ite 1 
PUBLISHER’S DESK 
All letters to Publisher’s Desk depart¬ 
ment must be signed with writer’s full 
name and address given. Many inquiries 
are answered by mail instead of printing 
inquiry and answer, hence unsigned let¬ 
ters receive no consideration. 
Postmaster General New announced to¬ 
day that fraud orders denying the use of 
the mails have been issued against two 
New York concerns, the Asta Studio and 
the Zodiac Research Society, of Brook¬ 
lyn. which are declared to have reaped a 
rich harvest through the sale of “astrol¬ 
ogical interpretations” and good luck em¬ 
blems. 
By means of this scheme the promoters 
obtained $281,250 from a credulous pub¬ 
lic since last October. The Asta Studio 
received daily between 1,500 and 2,000 
letters from patrons.—Daily Paper. 
The amount of money filched from the 
public on such fake schemes is appalling. 
Dedrick L. Boardman and L. Sonneck 
operated under the name of Asta Studio, 
and the Zodiac Research Society was the 
product of the minds of Casper Puiska 
and Thos. McKlroy. And when these in¬ 
dividuals get clear of the present charges 
they will be found under some name or 
title swindling the public on a similar 
scheme or euine get-rich-quick enterprise. 
Easy money artists are rarely known to 
take up legitimate occupations. 
I wrote the Stanley Savage Mfg. Co., 
Chicago, Ill., in June, for propo¬ 
sition to agents on the “Kan’t Burn 
Ivooker.” I was not interested in selling, 
but my daughter had ordered a sample, 
She brought it home; we opened the 
shipping box. and tried the cooker. We 
had it on the gasoline burner about 20 
minutes and fried it for toast; we did 
not like it, so we cleaned it and returned 
it at once. She asked the firm to return 
her dollar; this they refu'sed to do. Their 
proposition says if not satisfied return in 
good condition and the deposit will be 
refunded. F. W. D. 
Illinois. 
The Stanley Savage Manufacturing 
Company contends it is under no obliga¬ 
tion to make refund, claiming that the 
burner was not returned in “good con¬ 
dition,” which is a condition of the guar¬ 
antee. It is always possible to set up 
contentions of this kind. If 20 minutes’ 
use will cause the burner 'to become in 
such condition as to nullify the guaran¬ 
tee, then the article should not be sent 
out on trial. The $1 is of small conse¬ 
quence, but the practice of living faith¬ 
fully to a guarantee is vital to the mail 
order trade. 
About two years ago a Mr. Faulkner 
called on me and '.sold me 10 shares at $15 
each of Co-operative Drug Company, Inc., 
of Philadelphia, Pa., saying they were a* 
chain drug company, and would open a 
store in a month or eo in Middletown, N. 
Y.; that I would get a 10 per cent dis¬ 
count on each dollar spent at the store; 
also that mv money invested would <jraw 
interest from date from the company. 
They did not open the store and they did 
not pay any interest, but did want me to 
exchange my share for stock in the Amer¬ 
ican Drug Company, which I did not do. 
As I am a reader of Publisher’s Desk, it 
just occurred to me that you might give 
others some information that might help 
them. I have been eaught before, but 
never again, as I will take all future 
agents to the bank and have them explain 
to my entire satisfaction, as well as that 
of the bank. c. F. L. 
New York. 
The above statement as to how this 
farmer was led into the trap of a worth¬ 
less investment hardly needs comment. 
The rule is that stocks peddled around 
by agents, as was done in this case, have 
little or no actual value. There are, of 
course, exceptions to this rule. If all 
prospective investors would act on the 
suggestion of this subscriber to take the 
stock salesman to their banker and allow 
him to explain to the banker’s satisfaction 
that the investment is a legitimate or de¬ 
sirable one, there would be less unfor¬ 
tunate investment on the part of country 
people. 
I must tell you a story. Along in 
April last year I read a glorious story 
about chickens offered for sale by the 
Utility Corporation, Zeeland. Mich. They 
offered three grades of chicks, and also 
three grades of prices, from $10 up to 
$15 for 100. Also they claimed they 
would send 60 per cent cockerels or pul¬ 
lets, as you wished. 
I wrote them asking if they could do 
all they advertised to do, also if it were 
too far to send them to my place, and if 
r ,3b* RURAL NEW-YORKER.., 
they could fill my order on or before May 
10, all of which they said they could and 
would do, and guaranteed safe delivery, 
etc. I sent them a check for $75 for 500 
first quality 60 per cent pullets. They 
turned out more than half cockerels, but 
I didn’t care so much about that, but I 
wish you could see the stuff I have on 
hand today that they sent me. I have 
bred and had to do with poultry, mostly 
White Leghorns, for nearly if not quite 
50 years, and I have never had such a 
poor lot of stuff as I am harboring to¬ 
day, that came from this high-toned 
breeder or corporation. Some have black 
legs, some with reddish breasts, and two 
have topknots or crests upon their heads, 
and all are of inferior size. 
In December last I wrote them but got 
no answer. In four or five weeks wrote 
them again, and they said they didn’t 
get my first letter and it was now too 
late for them to do anything about it, 
but I am eure they got my first letter, as 
they answered some questions that were 
in the first but not in the second. I am 
70 years old and this is the meanest 
trick I ever had played on me. F. B. T. 
New Hampshire. 
We presented this complaint to the 
Utility Corporation, Zeeland, Mich. After 
two weeks the manager of this poultry 
corporation answered our letter and as¬ 
sured us of his disposition to make good 
on his agreement and guarantee, request¬ 
ing that we find what adjustment F. B. 
T. would consider satisfactory. We did 
so. It took several months to induce Mr. 
Hoffman, whose photograph appears so 
prominently in the firm’s advertising, to 
answer letters on the complaint. When 
he finally condescended to do so lie offered 
to send the customer more of his wonder¬ 
ful chicks, but refused to make any cash 
refund. The customer refused to accept 
any more of the Utility Corporation 
chicks. Incidentally Mr. Hoffman ex¬ 
pressed himself in forcible, if not in polite 
language, his appreciation of The Rural 
New-Yorker because of the interest it 
takes in cases of this kind. We are not 
inclined to discontinue the service on ac¬ 
count of Mr. Hoffman’s displeasure. The 
information has come to us recently that 
Utility Corporation filled the order for 
stock last Fall in behalf of Glen Rock 
Nursery & Stock Farm, Ridgewood, N. J., 
which a New York subscriber complained 
about. Poultrymen regard the claim of 
guaranteeing a definite percentage of cock¬ 
erels or pullets as mere “bunk.” Admit¬ 
ting that some experts can distinguish 
between male and female of some of the 
breeds in baby chicks it is not practical 
to do so where any large business in baby 
chicks is carried on. 
Can you give me any information on 
the Imperial Royalties Company of Kan¬ 
sas City, Mo.? They have an agent cov¬ 
ering this part of the country. It sells for 
$1.50 per $100 share, pays 18 per cent. 
New York. w. G. t. 
The Imperial Royalties Company con¬ 
trols certain oil lands which are leased to 
drilling companies on royalties. Such oil 
stocks, while paying the dividends stated, 
are highly speculative. We do not advise 
farmers to risk their money in specula¬ 
tions, but those who will speculate any¬ 
how can purchase these shares at slightly 
above $1 a share through brokerage 
houses, instead of $1.50 per share asked 
by the stock peddlers. 
Holding that the rights of the defend¬ 
ants had been prejudiced before the 
Grand Jury, General Sessions Judge Otto 
A. Rosalsky August 16 dismissed an in¬ 
dictment charging James W. Elliott and 
William O. Bentley, promoters of spec¬ 
tacular and extensive stock sales cam¬ 
paigns, with making false statements in a 
prospectus. Elliott was president and 
Bentley was treasurer of the James W. 
Eliott’s Business Builders, Inc., of 152 
West 42d St„ a corporation which under¬ 
took to put faltering concerns on their 
feet through stock promotions. 
And thus a pair of pirates of promo¬ 
tion escape prosecution on a technicality 
of the law that evidence given in bank¬ 
ruptcy proceedings should not have been 
used against the accused in securing crim¬ 
inal indictments. Among the promotions 
of Elliott were the famous Piggly-Wiggly 
stores and the Carlisle Tire Corpora¬ 
tion. It is said that investors in the El¬ 
liott promotions lost more than $5,000,- 
000 . 
Smith, a motorist, had invested in a 
motor boat, and after returning home 
from a trial spin was soaking wet. “What 
have you been doing?” his wife cried. “Oh, 
the beastly thing went wrong, and I tried 
to get underneath to find out what was 
the matter."—New Zealand Farmer. 
i 
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PREFERENCE 
R ECENTLY a questionnaire was submitted to the 
senior students of various agricultural colleges 
who graduated in June of this year, asking them 
to express their preference for a variety of articles used 
by farmers. Among these were included cream sepa¬ 
rators and milking machines. Questionnaires were 
received from students in the following institutions: 
Alabama Polytechnic Institute, University of California, Purdue Uni¬ 
versity, University of Minnesota, Michigan Agricultural College, University 
of Missouri, Oregon Agricultural College, University of Georgia, Ohio State 
University, Cornell University, University of Tennessee, University of 
Illinois. West Virginia University, Penn State College, University of 
Nebraska, Iowa State College, University of Wisconsin. 
82 * 3 % preferred 
De Laval Cream Separators 
60 * 9 % preferred 
De Laval Milkers 
Such expressions coming from these students who 
have had an opportunity of studying and using these 
products are a splendid indication of the remarkable 
preference shown for De Laval products. 
The De Laval Separator Company 
New York Chicago San Francisco 
165 Broadway SO E. Madison Street hi Beale Street 
