Flower Seeds, 
New Double Flowered Primula 
Obconica “Portland Beauty” 
Provides a Very Worth-While Pot Plant 
(New Crop Seed Ready in July) 
New Double PRIMULA OBCONICA 
Flowering 
Primula 
Obconica 
“Portland 
Beauty” 
(See Illustration) 
A double flowering- Prim¬ 
ula Obconica has been 
long sought for by plant 
specialists and we are 
glad to say that such has 
now been accomplished by 
an American grower. 
Ernst Eriksson of River¬ 
side, Ill., and J. Sylvester 
of Oconto, Wis., both high 
class pot-plant growers, 
tell us that this new 
Primula has a great fu¬ 
ture. Shades of dark pink, 
lavender pink, and rose 
pink mixed. Since same 
seeds sparsely and the 
supply is limited, early 
orders will have first call. 
Tr. Pkt. (About 500 
seeds) . $1.50 
(New Crop Seed Ready 
in July) 
Mohn.stein's Atrosanguinea. Dark blood red. Choice. 
Mueller’s Rosea. Pure rose. Choice. 
Mixed. Molinstein’s Atrosanguinea and Mueller’s 
Rosea. 
Price of each of above: 
Tr. Pkt.$1.25 1/.64 oz.$3.25 1/32 oz.$5.50 
Note: We import direct, from the introducers, 1/32 
oz. quantities in sealed glass tubes and so supply 
customers. Providing order calls for 1/32 oz. of in¬ 
dividual varieties. Otherwise smaller quantities are 
furnished in our-sealed paper packets. 
Better Days. A valuable new color. De#p carmine 
red. The darkest and one of the most valuable Ob¬ 
conica yet introduced. Very large flowering and the 
compact, well branched growth is very symmetri¬ 
cal and the mass of flower heads show evenly 
above the da,rk green foliage on strong stems. 
Tr. Pkt..$1.25 1/64 oz.$3.25 
The above three varieties are recommended in pref¬ 
erence to all other kinds on the market, in their 
respective colors.* 
Fasbender, Rich deep red. 
Tr. Pkt.V. .$1.00 1/64 oz.$1.75 
Coerulea. Clear light blue. Tr. Pkt. 50c 
Laelirosa. Salmon-rose. Tr. Pkt. $1.00 1/64 oz. .$2.00 
Grandifloru Alba. White. Tr. Pkt. 50c. 1/64 oz.. 1.50 
Salmon Queen. Tr. Pkt.$1.00 1/64 oz.$2.00 
VARIOUS PRIMULAS 
PRIMULA, CHINESE GIANT 
A Startling New Chinese, “Dazzler.” From Hurst & 
Son, seed merchants and growers of London, Eng¬ 
land, comes a “really startling novelty in flower 
seeds.” It is a Chinese Primrose (Primula Sinensis 
Fimbriata) which the firm has named Dazzler in 
recognition of its striking and unusual color; 
“orange red,” as seen in the setting sun, is sug¬ 
gested as the only term that accurately describes it. 
It is claimed that a well-grown specimen will carry 
well over 20 flowers open at one time; also that 
while handsome under all circumstances, the blos¬ 
soms are especially effective under artificial light. 
Tr. Pkt.$1.00 
Prize Mixed. Tr. Pkt.50c 1/32 oz.$2.00 
Primula Malacoides Erikssoni 
NEW CROP SEED NOW READY 
A Money Maker for the Florist Grower 
M ANY of our friends have told us that we deserve a lot of 
credit for having again popularized Primula Malacoides, 
which years ago was a great favorite of commercial growers. 
The truth of the matter is that Primula Malacoides Erikssoni 
has “sold itself” simply because the strain is so much superior 
to anything offered in the past. We only take credit for having 
the ability to recognize a superior product which has resulted 
in a goodly profit to our florist friends. Malacoides “Eriks¬ 
soni” is exceptional for combination arrangements as well 
as for individual pot plant sales. 
After much painstaking effort, 
Mr. Ernst Eriksson, of Riverside, 
Ill., has accomplished three new and 
valuable varieties of Primula Mala¬ 
coides Erikssoni, namely: 
Brilliancy. Opens lavender pink- 
changing to crimson red. 
Salmon Beauty. True salmon. 
Snow King,. The pure white the 
trade has long been waiting for. 
Prices of above: Tr. pkt. of 500 seeds, 
$1.00 
Complete Cultural Directions 
compiled by Mr. Eriksson furnished 
FREE with each order. 
Baby Rose. Very deep pink, some 
almost red. 
Baby Doll.. A deep pink with frilled 
flowers. 
New Baby. Near lavender pink, the 
strongest grower with the largest 
flowers. 
Wonder Baby. A most beautiful 
pink. 
Choice Mixture (of above). 
Prices for above: 
Tr. pkt. (800 seeds).$1.00 
2,000 seeds....$2.00 1/64 oz.$5.00 
IMPORTANT TO YOU, MR. GROWER! 
When purchasing “Eriksson’s Primula Malacoides” insist 
on obtaining seed in Eriksson’s original sealed packets — 
thereby assuring yourself of the “true to type” strain. 
— A. B. C. 
SINENSIS STELLATA 
Indispensable for general decorative work. The 
plants are very floriferous and bloom for a long pe¬ 
riod. A good keeper and the flowers remain fresh 
in water for a long period. 
Giant Blue Star. Giant Salmon Pink Star. 
Giant White Star. Each Tr. Pkt. (250 seeds) .... 50c 
KEWENSIS 
(Verbena scented yellow primrose.) Of strong 
growth; long spikes of yellow flowers. For green¬ 
house culture. Tr. Pkt.50c 
Primula Malacoides “Erikssoni” 
NEW YORK 
AMERICAN BULB CO 
CHICAGO 
