As we depend on the blooms to sell the plant we 
never sell buds or allow anyone to cut blooms off 
our plants. 
Our Roses are watered every morning, the con¬ 
tainers being filled to the top and on windy or very 
hot days we water twice if needed. We never let the 
plant get dry enough to show any wilt. Every 30 days 
we feed our roses with some good fertilizer (we use 
Cloverset Rose Grower 5-8-6) mixing 20 lbs. fertilizer 
with 2 bushels finely sifted potting soil, filling the 
containers to the original level. Watering gradually 
washes the soil from the containers and this feeding 
again fills them up. 
This is the program we follow here at Cloverset 
Farm, which has enabled us to get 60 cents, 75 cents, 
and $1.00 each for 28,000 roses in 1935 while the radio, 
newspapers, and catalogs, were quoting and offering 
roses at 3 for 39 cents, 5 for $1.00, and what not price, 
and enabled us to make money out of our business. 
It may seem unnecessary and tedious to you, and 
maybe it is, but we believe that all real beauty is the 
result of hard work, and real beauty is certainly one 
of the main objects of the nursery business. 
We believe that in these "Modern Days of More 
Abundant Life," when every man, woman, and child 
aspires to, and is being educated to get by without 
work that the man who will work hard need never 
fear much competition, and with that idea in mind 
we put lots of time and trouble in our efforts to pro¬ 
duce the finest plants at a reasonable cost, rather than 
an ordinary plant at a cheap price. 
We have reduced our work as much as possible by 
using machinery to do it wherever possible. For in¬ 
stance, our biggest single job perhaps is spraying. 
We formerly used 4 men 2 days to go over our gar¬ 
dens. We now use a Myers Portable Sprayer with 2 
lines of hose that gives us 250 lbs. pressure and en¬ 
ables 2 men to do the job in one day, and, mind you, 
we started in in April, 1935, with 30,000 roses to spray. 
LET THE PEOPLE KNOW 
We maintain two very beautiful Rose Gardens here 
at our nursery. They contain about 2 acres and are 
formally laid out with circular paths, fancy beds, 
dotted with climbing roses an trellises. Specimen 
evergreens, shrubs and garden pottery, we also have 
large Rock Gardens and Perennial Gardens. These we 
maintain as our show windows and in these gardens 
we hold our Free Shows. In May we hold our first 
Rose Show, showing the Hybrid Teas as well as early 
blooming shrubs and perennials. 
In June we have our climbers in bloom and our 
Climbing Rose Show . In July the Crape Myrtle comes 
along and later our Phlox Show and our Chrysanthe¬ 
mum Show. Big ads in the daily papers, especially 
on Sunday, will always bring a big crowd and we 
have found that the bigger the ad the bigger the 
crowd, and of course the bigger the crowd the bigger 
the sales and the bigger the sales the bigger the 
profits. 
Don't be afraid of the cost of your newspaper ads. 
They will pay for themselves many times over. 
We believe that although every market in every 
line is overrun with cheap shoddy worthless goods 
that there is a crying demand for finer, better-grown 
nursery stock and we believe that better stock better 
displayed means better profits. 
As soon as our first crop of Rose blooms become 
shattered we get ready for our next Rose Show by 
cutting back all the shattered blooms, cutting them 
back to leave 2 leaves on the stub. This cutting keeps 
the plant low and bushy, and induces new low bot¬ 
tom breaks with its new foilage which produces the 
best blooms and is less susceptible to development 
of black spot than older foliage. 
CLOVERSET FLOWER FARM 
ERNEST HAYSLER & SON 
Manufacturers of Cloverset Rose Containers 
105th Street & Broadway 
KANSAS CITY, MO. 
