The Garden Magazine, March, 1923 
53 
Y our Seedsman’s Reputation 
and the 
Quality It Insures 
A L 
^LL of the seeds that you 
purchase are bought en¬ 
tirely upon the reputation of 
the seller. You cannot judge 
their quality yourself as you do 
with so many of the other com¬ 
modities you buy. Not even 
the most thoroughly trained seedsman or 
horticulturist can give a satisfactory opinion 
upon their quality without exhaustive tests. 
Thus the wise and experienced buyer investi¬ 
gates first the reputation of his seedsman. It 
is his best, in fact, his only assurance. 
The business of Peter Henderson & Company 
was established in 1847, and has been built to 
its present proportions by the most careful 
attention to quality. The third generation of 
Hendersons are in charge to-day and there is 
something more than just a plain business 
relationship existing between themselves, their 
employees and their customers. 
When you buy Henderson’s seeds you buy 77 
years of experience; you buy the prestige and 
reputation of years of successful seed raising 
and selling; you buy seeds that have behind 
them the sentiment brought out by many years 
of careful conscientious attention to our cus¬ 
tomers and their wants. 
The very smallest part of your garden’s cost 
is represented by the seeds, but they are by far 
the most important item.— Henderson’s Seeds 
are Tested Seeds. 
“Everything for the Garden” is the title of 
our annual catalogue. It is really a book of 
176 pages, replete with garden information, 16 
color plates, and over a thousand half tones, 
direct from photographs, showing actual results 
without exaggeration. 
Special Introductory Offer 
To demonstrate the superiority of Henderson’s Tested Seeds, we have made up a Henderson 
Collection, consisting of one packet each of the following six great specialties: 
Ponderosa Tomato 
Eclipse Beet 
White Tipped Scarlet Radish 
Henderson’s Invincible Asters 
Henderson s Brilliant Mixture Poppies 
Giant Waved Spencer Sweet Peas 
In order to obtain the largest possible distribution for our annual catalogue, “Everything for 
the Garden” we make the following unusual offer: Mail us 10 c and we will send you the 
catalogue, together with this remarkable “Henderson’s Specialty Collection.” 
Every Empty Envelope Counts as Cash 
This collection is enclosed in a coupon envelope which, 
when emptied and returned, will be accepted as 25c 
cash payment on any order for seeds, plants or bulbs 
amounting to one dollar, or over. 
Peter Henderson & Co., 
35-37 Cortlandt Street New York City 
!~ 
Peter Henderson & Co., 
05-37 Cortlandt St, New York City 
I enclose herewith 10c for which send catalogue and “Hender¬ 
son’s Specialty Collection,” with complete cultural directions as 
advertised in The Garden Magazine. 
1 
