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How to Grow 
Prize Winning 
Flowers 
Have Greater Pleasure and Pride in 
Their More Vivid Colors, More 
Profuse Blooms, and More 
“Aristocratic” Appearance 
“It’s not a home until it’s planted” 
Y OUR satisfaction in the flowers you buy from us 
determines our success. So, aside from our pride in 
producing prize-winning strains, it is good business for 
us to sell only select and hardy stock that will yield 
finer blooms. I always feel that when you go to the 
bother of planting any kind of flowers you might just 
as well put in something that will fully reward your 
efforts. 
Yes, we admit, we are selfish in this policy, for it 
means that we make friends of our customers and 
they order again and again from our catalog pages as 
they experiment with Pfeiffer bulbs and plants and 
enjoy the thrill of growing really exquisite flowers that 
are the envy of their neighbors. 
PLANT ONLY It is just as much work to prepare 
GOOD STOCK the soil, plant, cultivate, and weed 
inferior bulbs and plants that can 
never produce really fine blooms as to plant prize¬ 
winning strains. The difference in cost will return 
handsome dividends in richer colorings, greater size, 
and healthier growth. 
Furthermore, the well-nourished, full-bodied bulbs 
and roots of select quality are less subject to attacks 
by insects and fungus growths. Your plants will grow 
bigger and be more generally hardy, the foliage will 
be more stately, and the blooms will reward you glori¬ 
ously for all your effort. 
Two Simple Rules 
for Success With Flowers 
INDEX 
WHERE TO FIND THINGS 
IN THIS BOOK. 
Many amateur gardeners have attained success 
through the “trial-and-error method.” But you who 
are just starting a backyard garden can avoid the 
many pitfalls of the beginner by following these two 
basic rules: 
PREPARE Flowers, like children, thrive better in 
THE SOIL the right environment and when given 
proper care. They must have enough 
sunshine, moisture, and food. Some flowers require 
rich soil, others thrive in light, sandy soil. Don’t ex¬ 
pect a plant to change its nature. For instance, if you 
love peonies and want to enjoy their gorgeous blos¬ 
soms, don’t—PLEASE DON’T—plant them in a sandy 
spot and in shade. They require a reasonably fertile 
soil and sun—lots of sun. 
In various sections of this book, you will find helpful 
suggestions for growing the particular type of flowers 
listed—peonies, iris, tulips, etc. 
Bargains (see flower listings and back page) 
Bulbs Pages 26, 27, 28, 31 
Bulb Planting Guide.Page 28 
Dahlias.see reference on Page 31 
Dutch Bulbs.Page 27 
Free Plant Offer.Page 30 
Gladiolus.see reference on Page 31 
Hardy Lilies.Page 28 
Hardy Perennials.Page 20 
Hardy Phlox. Page 23 
Hyacinths.Page 27 
Iris Bargains.Pages 12 to 19, 32 
Iris Listings.Pages 12 to 19 
Lilies.Page 28 
Narcissus.Page 31 
Order Blank.Page 29 
Peony Bargains.Pages 4 to 10 
Peony Listings .Pages 5 to 11 
Rock Garden Plants.Pages 24-25 
Tulips.Pages 26-27 
SEE PAGE 30 FOR FREE OFFER 
