The Secret of Success with lawns made in the Fall lies in the ideal conditions existing at this season. 
During the cool temperatures of early Fall when the soil is warm, and usually moist, seed can germinate 
quickly and make deep roots, which are far less likely to be killed by Winter frosts than are the shallower 
roots of Spring sown grass being killed by the extreme heat of Summer. Weeds which are dormant in every 
soil spring up quickly, but the majority of them being annuals only, will be killed by the first severe frosts. 
We advise all who contemplate making a new lawn, or renewing the old, to do the work this Fall, as the 
grass will become well established before freezing weather, ready to start a luxuriant growth with the return 
of Spring. 
FRANKLIN PARK LAWN SEED 
TRADE MARK REGISTERED 
THE BEST SEED MAKES BEST LAWNS 
An Ideal Lawn Seed Mixture 
CLEAN EST—BEST—CH EA PEST 
The formula for this mixture was orig¬ 
inally patterned after that used by the Park 
Commissioners of the city of Boston so suc¬ 
cessfully for years in laying out many of the 
lawns and terraces which today we so greatly 
admire throughout our splendid park system. 
To this we have added from our own experi¬ 
ence until we now have a mixture which we 
confidently believe to be superior to many, 
and second to none. The very large demand 
for this lawn seed has necessitated our having 
the name FRANKLIN PARK registered as a 
trade mark in order to protect ourselves from 
imitators. 
Our Franklin Park Lawn Seed is blended from recleaned seeds of different varieties that will make a 
good lawn quickly. It is a mixture adapted to a wide variety of soils and is certain to give pleasing results. 
It will start at once and in a short time show a beautiful deep green and retain it during the season with 
slight attention. The foliage is fine and we confidently recommend it wherever a thick velvety sod is desired. 
Weight, 32 lbs. per bushel. 
Other mixtures, weighing from 14 to 20 lbs. per bushel, cost more in proportion for they must neces¬ 
sarily contain more chaff, and more seed will be required to cover a given area. The best is cheapest, and we 
advise using Franklin Park Lawn Seed as the best investment. 
QUANTITY REQUIRED FOR NEW LAWNS 
1 lb. (1 qt.) for 500 sq. ft.; 4 lbs. (y 2 pk.) 2400 sq. ft.; 8 lbs. (1 pk.) 5000 sq. ft.; 32 lbs. (1 bu.) 20000 sq. ft.; 
64 lbs. (2 bu.) one acre. 
Prices: y 2 lb. 30c.; 1 lb. 50c.; 2 lbs. 95c.; 4 lbs. $1.75; 8 lbs. $3.00; 32 lbs. $10.00. 
, SHADY SPOT LAWN SEED 
For sowing on the north side of buildings, between houses, and for securing a lawn under 
large shade trees. 
In many lawns there are places where it seems as though nothing can be grown; some are shaded by large 
trees and others by buildings. For these locations we recommend our Shady Spot Lawn Seed. 
Tt is always advisable for those who are seeding down the shady places to supply new soil, if possible 
especially if large trees are producing the shade, as their roots spread so fast as to exhaust the nourishment 
in the soil. When unable to supply new soil, the ground should be well dug over, and if tree roots predomi¬ 
nate, these should be taken out. in most shady places the soil has a tendency to be sour, and we strongly 
recommend the use of land lime (about 50 lbs. per 1000 sq. ft.) 
This special mixture for shady locations is selected from the best grasses possible to obtain for this 
purpose, and only those that grow and flourish under shady conditions in their natural and wild state are 
used. Ordinary lawn grass might grow for a short time, but as a general rule it will last but a short 
while and then make a poor showing. 
Shady Spot Lawn Seed if sown in these places will undoubtedly grow and produce the best results. 
PRICE AT OUR STORE: *4 lb. 15c.; y 2 lb. 25c.; 1 lb. 45c.; 2 lbs. 80c.; 10 lbs. $3.75; 
25 lbs. $9.00; 50 lbs. $16.00; lOO lbs. $30.00. 
Use Climax Lawn Sand for Weedy Lawns 
This remarkable preparation, when applied to weedy lawns, will adhere to the rough, hairy 
leaves of Dandelions, Plantains, etc., and, by absorbing therefrom all the sap, destroy them 
be}ond recovery. It acts as a valuable fertilizer. The most weedy and impoverished lawn will 
show a remarkable improvement after a single application. 
When to Apply. Select a bright day when the weather seems settled for at least 24 hours, 
the weeds should be exposed to the direct rays of the sun for three or four hours after appli¬ 
cation. Stubborn weeds like Plantain, Dandelion and Dock should have a pinch applied directly 
jn the crown of each. 
3^2 lbs. 75c.; 7 lbs. $1.25; 14 lbs. $2.00; 28 lbs. $3.50; 56 lbs. $6.00. Postage extra. 
A. T. DcLa Mare Co. Inc., Horticultural Printers , 438 to 448 West 37th Street , New York 
