HOLLAND fLOREX HRODUCtS 
f*aa*« i 
EXHIBIT “A” 
Proper Display of Holland Florex Perennials and Rock Plants. 
FOR MEDIUM AND LARGE DEPARTMENT STORES 
Perennials and Rock Plants have been displayed in various ways, but the above 
is the most economical and most efficient. Twenty-seven varieties are displayed in 
the smallest possible space and every one can be reached conveniently. The rack 
measures 3 feet 4 inches by 9 feet 10 inches. It can either be set against the wall or 
two racks may be set back to back. Thus 54 varieties can be displayed in a space of 
6 feet 8 inches by 9 feet 10 inches, and the public can walk around it to make their 
selections. The racks can be made of wood or metal. WE WILL FURNISH A BLUE 
PRINT OF THIS RACK FREE OF CHARGE. 
For the medium and large stores, where plenty of space can be had, we recom¬ 
mend the above system in preference to our “Economy Display,” as it is by far the 
most showy and tends toward a larger volume of business. 
Price Retl. Price 
Per 1000 Per Plant 
PLAN A—Holland Florex Perennials and Rock Plants $80.00 .18 
(Prices as above except where otherwise noted) 
SPECIAL NOTICE: Orders are shipped in units of 25 plants to each carton, so 
orders should be made up that way. 
Fall Planting starts about September 10 to November 1. 
Spring Planting starts about" March 15 to May 15. 
Varieties marked (*) should be planted only in the spring. 
When ordering by mail order by number; by wire, in code. 
HOLLAND FLOREX ROCK PLANTS (General List) 
CODE 
_Alice 
.Alleen 
.Arbor 
_Aster 
.....Ben 
.Bird 
.Back 
.Boyd 
.Gala 
.Camp 
.Castle 
.Dear 
.Door 
NO. 
1 ALYSSUM (Sweet Alyssum). Golden yellow. 10 in. May. 
2 AQUILEGIA (Alpine Columbine). Mixed colors. 10 in. June. 
3 ARMERIA (Thrift). Various pink colors. 8 in. June. 
4 ASTER (Alpine Aster). Blue. 8 in. June. 
5* BELLIS (Engrlish Daisy). Mixed. 4 in. May. 
6* “ “ “ Pink. 4 in. May. 
7* “ “ “ Red. 4 in. May. 
8* “ “ “ White, i in. May. 
9 CALAMINTHA (Calaminth). Rich purple. 6 in. June. 
10 CAMPANULA (Harebell) Carpathica. Blue. 8 in. June. 
11 “ “ “ White. 8 in. June. 
12 DIANTHUS (Cushion Pink). All colors. 8 in. May. 
13 “ (Maiden Pink. Crimson. 8 in. May. 
