The Hunting Season Will Soon Be Here 
Are you intending to buy a new rifle or shotgun this year? If so, it is time to be looking over 
the various Winchester models and deciding which one is best adapted to your requirements. 
Don’t forget to lay in a supply of ammunition also. Find out your needs now and order of your 
dealer early, so as to avoid the big fall rush, and the risk of annoying delays. When you do order, 
you can make the success of your hunting season much more certain by insisting upon having 
WINCHESTER 
GUNS AND AMMUNITION — THE W BRAND 
There are many elements which go to make a good gun and satisfactory ammunition that 
cannot be seen, therefore, when buying, you have to rely to a considerable extent upon 
reputation. Winchester guns and ammunition enjoy an unapproached reputation for 
quality and dependability. The W trade mark on Winchester goods is a guarantee of 
Guns and Ammunition of Known reputation and Proved Superiority 
