HE makers of well-known cars sit as a jury on tires 
ry year. The car builder knows when a tire is or is 
not an advantage to his product. He knows when a tire will help his ear 
give its owner better and longer service. 
Ask the makers of the Armleder, Auburn, Bailey, Baker. Cadillac, Columbus, Crawford, Cunningham, 
Dorris, Easton, Fiat, Ford, Franklin, Havers, Hupp, Krebs, Lennox, Lexington, Locomobile, Marion, 
Marmon, Mason, Mercer, Metz, Michigan, Moline, Moon, Moyer, National, Ohio, Oldsmobile, Overland, 
Packard, Paige, Palace, Patterson, Peerless, Pierce-Arrow, Pope, Premier, Rauch & Lang, Russell, S. G. V., 
Spaulding, Speedwell, Stanley, Studebaker, Warren, White, Winton, Willys-Overland, Great Southern and 
Stevens-Durvea— 
Ask them why they put Goodrich Tires on their cars—fully 
of 1913 *s total output. 
one 
-half 
GOODRICH m u o£'d t E dTIRES 
BEST IN THE LONG RUN 
ien big, reputable, highly successful 
car builders equip with Goodrich Tires 
— they give you your best reason for doing so 
Unit construction is the secret 
Each Goodrich Tire, of any type, is 
made as a unit. Unit construction is 
a fundamental principle, crystalized in 
our forty-three years of knowledge of and ex¬ 
perience in rubber manufacture. Each layer 
of fine, stout fabric and pure Para rubber, from 
the backbone of the tire to the thick, tough 
Goodrich tread is combined to form a unit 
when the one curing or vulcanization occurs. 
Unit wear is the result 
Each Goodrich Tire wears as a 
unit. The Goodrich method of 
building the tire and the unit¬ 
curing makes one part of the tire the 
same as another. There are no weak 
places or dead spots because of over¬ 
vulcanizing — all the life and sturdy 
wear is unified and intensified into the 
highest phase of efficiency. 
No matter what car you buy or own you can have it 
equipped with Goodrich Tires 
The judgment of the automobile makers and the experience of hundreds 
of thousands of Goodrich Tire, users is actually worth money to you. 
If you are buying a new car, insist upon Goodrich Tires for it. If your car needs new 
tires, you cannot ask a stronger argument than this fact of the Goodrich equipment of 
half the new cars. Your dealer will supply you with the Goodrich Clincher, Goodrich 
Quick Detachable, Goodrich Straight Bead, Goodrich Cord for electrics, Goodrich Metal 
Stud, Goodrich Safety Tread—the tread that makes the brake effective. 
The B. F. Goodrich Company 
ftTOCflH4l iSI 10UI5-56 
GaUMBIA-SMTOURin-W 
ii7 
Everything That’s Best in Rubber 
Branch Houses and Wholesale Tire Depots 
in All Principal Cities—Dealers Everywhere 
Akron, Ohio 
Write for Goodrich 
Route Book cover¬ 
ing the auto tour 
you select. These 
books are sent free 
on request. 
J 
