Paul J. Howard's Geraniums 
The Year Around Source of Garden Color 
The Geranium is fast regaining the popularity it enjoyed in earlier 
days. Due to the great improvement in size and color of these reliable 
flowers, they are now finding a wider variety of uses than ever, in beds, 
borders and ornamental pots. They are indispensable in Californian gar¬ 
dens and in adding alluring color to most all types of architecture. 
Paul j. Howard’s “Flowerland” takes pride in offering a splendid col¬ 
lection of the better new varieties and the superior condition of these fine 
pot-grown plants. 
In addition to the sizes listed, large specimens in full flower for patio 
and garden adornment are always on display at “Flowerland” in large pots. 
Improved Single-flowered Varieties 
ALICE OF VINCENNES. The blending of color 
in this variety is very striking. Pure white at the 
center, merging through deep rose to bright red 
at the edge. 
BEAUTY OF CHATSWORTH. A Paul J. 
Howard introduction and one of the finest 
Geraniums grown. It is exceptionally flori- 
ferous, producing continuously its huge 
trusses of unusually large florets, which are 
a most lovely shade of cherry-rose, a hue 
that is warm and rich, and petals that fair¬ 
ly glisten. It is a pleasing color that blends 
well with almost any other color in the 
garden. Beauty of Chatsworth is our lead¬ 
ing variety for large pot-specimens, one 
flower following another in such close suc¬ 
cession that the plant always shows color. 
GERTRUDE PEARSON. Beautiful clear pink, 
white eye. 
JACQUERIE. Immense trusses of rich velvety 
scarlet, unsurpassed for bedding. 
L'AUBE. We consider this the finest of all pure 
white single Geraniums. The stamens appear like 
a drop of gold in the center. A large pot of pure 
white Geraniums is unequalled for pure, delight¬ 
ful beauty. 
MAXIME KOVALESKY. A most distinct and 
striking variety, a color that immediately arrests 
the attention. It is a most brilliant orange-red, 
almost a true orange color. There is no other 
Geranium like it. A vigorous grower with hand¬ 
some foliage. 
MRS. E. G. HILL. An exquisite shade of soft, 
light salmon; does not fade in the sun. This 
variety is always in great demand. 
SUSAN LEEPRE. A rare and most beautiful 
variety; a lovely shade of salmon with a golden 
orange suffusion. Robust, compact grower. 
Choice Double and Semi-Double Varieties 
APPLEBLOSSOM. Very pretty double flowers, 
pink shading to white. 
MISSOURI. Brilliant scarlet. Because of its 
clear color and great quantities of immense trusses 
and large size and perfection of individual florets, 
has displaced others of similar color. 
RADIO. A splendid new rich velvety red Ger¬ 
anium. Excellent as a pot plant. 
MME. LANDRY. Clear salmon, center shading 
to copper. A magnificent flower, and one of our 
leading pot-plant varieties. 
MME. BUCHNER. Snow-white flowers produced 
in large trusses. 
E. H. TREGO. A most brilliant and intense 
shade of orange-scarlet. Very fine large trusses 
of double flowers. 
Price of the above Ceraniums: 
4-inch pot plants, 35c; ten for $3.15; $28.00 per 100 
Six Fine Newer Geraniums 
EL REY. Single vivid orange-vermilion, more 
intense than the color of Maxime Kovalesky. 
EMILE ZOLA. Single, beautifully formed, large 
rounded blooms borne in enormous trusses. Love¬ 
ly soft, warm salmon with orange shadings. 
CALIFORNIA PINK GIANT. The enormous 
trusses of this new variety are made up of double 
flowers of phenomenal size, each floret like a 
small pink rose. Clear pink in color and delight¬ 
ful as cut flowers as well as in the garden. 
SENSATION. Very large trusses of brilliant 
scarlet double flowers. Especially fine. 
FIAT ENCHANTRESS. A lovely new tone of 
salmon pink. The semi-double flowers are very 
large, in excellent, clean trusses. 
LOUISE. Deep scarlet-red, semi-double clean 
trusses. 
Poinsettia Geranium 
50c each; 10 for $4.50 
POINSETTIA. A novel variety with narrow pet- 
ailed double flowers, giving the appearance of 
miniature double poinsettias. 
Price of the above novelty Geraniums 
Beautiful 4-inch pot plants, 50c each; 10 for $4.50 
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The Spacious Greenhouses and Nursery at Paul J. Howard’s “Flowerland” are 
filled with carefully grown decorative plants to make your home and garden beauti¬ 
ful and cheerful throughout the year. In this department we have a most extensive 
variety of ornamental plants with decorative foliage or flowers for interior, porch, 
and patio decoration. 
Ivy Leaved Geraniums 
The Ivy Leaved Geraniums are especially 
adapted for window boxes, pots, and for 
covering banks, hillsides and parkways on 
account of their trailing habit. The foliage 
is bright shiny green. 
CHAS. TURNER. The best known and the fin¬ 
est of all rose-pink Ivy Geraniums. Growth luxu¬ 
riant, and a prolific bloomer. 
JEANNE D'ARC. Soft lavender, healthy glossy 
green foliage, exquisite color and habit. 
LAVENDER. Smaller leaves than most of the 
others, very glossy. Plants are of very trailing 
habit, and the flowers beautiful lavender. 
LA FRANCE. A rare and beautiful novelty; 
habit of growth like Chas. Turner, but the flowers 
are handsomely variegated. They have a white 
ground, with flakes and pencilings of rosy crim¬ 
son. Some flowers will be half white and half 
crimson, and others all white or all red. 50c. 
ENTINCELANT. Intense orange-scarlet, a very 
fine trailing variety for pots, baskets and park¬ 
way planting. 
FANCY LEAVED VARIETIES 
Especially fine for Pot Plants and Beds and 
Borders for Colorful Foliage Effects. 
MRS. POLLOCK. An exquisite variety. The fol¬ 
iage is bronze, zoned with crimson and edged 
golden yellow. 
SPORT OF MRS. POLLOCK. Bright green, with 
bright golden-yellow margins. 
| Feed Your Geraniums j 
! Geraniums respond to proper applica- 5 
tions of plant food in a most generous / 
( way with a continuous abundance of 5 
flowers. We use / 
| VICORO ! 
! for our potted specimens and have found * 
that it gives strong growth, luxuriant fol- ) 
! iage and better size and color to the bios- i 
soms, at the same time its balance of ele- / 
J ments gives firmness to the growth, keep- « 
' ing potted plants and those in the ground j 
! in healthy condition. Apply it every few , 
weeks for amazing results. Sold at Paul f 
) J. Howard's in convenient packages. 
L, 
5 lbs. 50c 
10 lbs. 85c 
25 lbs. $1.50 
50 lbs. $2.50 
100 lbs. $4.00 
) 
These are the 4-inch-pot sized 
Geraniums which we send out. Dis¬ 
tant orders sent safely by express. 
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