1 936 
SIGNORA 
Paul J. Howard's 
Presents More 
New Roses for 1937 
SIGNORA 
Among the wealth of new roses this one 
stands out as a coming favorite for its 
bright warm coloring, excellence of bud and 
flower, long stems, handsome foliage and 
freedom of bloom. The color is baffling of 
description, being a rich burnt sienna open¬ 
ing to mandarine or orange-rose. Plant pat¬ 
ent applied for. $2.00. 
PRESIDENT BOONE. A new deep crimson rose 
of mammoth size and perfect form. It promises 
to be as reliable in habit as the Radiance Roses. 
A glorious addition to the desirable dark red roses. 
(Patent applied for). $1.25. 
Special Quantity 
Prices 
Orders of 10 fo 49 Roses, 10% 
discount- 
Orders of 50 or more Roses, 20% 
discount- on orders of one kind or 
assorted varieties 
WILL ROGERS 
A man’s rose, vigorous of 
growth, making large bushy plants 
in the garden and flowering on 
long stems throughout the year, 
with a rich velvety crimson color 
that warms the heart. Its in¬ 
tense, sweet fragrance is like that 
of old fashioned June roses. When 
placed in a vase the flowers do 
not fade, nor do the petals drop, 
but turn deeper hue each day 
until they are almost black, with 
the perfume clinging like an old 
rose-jar. The flowers are not 
overly large, but of good size for 
cutting. 
$1.00 each; 10 for $9.00 
GLOWING SUNSET. (Plant Patent No. 104). 
The coloring and petal formation of this new 
rose is exceptional. The long pointed buds open 
to full double flowers of most artistic form with 
the inner petals lengthened and twisted in the 
manner of a choice Cactus Dahlia. The color is 
an indescribable combination of orange-buff and 
rose-pink presenting a unique effect, not unlike 
the popular variety Feu Joseph Looymans. In ad¬ 
dition to its unique form and coloring it has ex¬ 
ceptional keeping qualities and an alluring fra¬ 
grance, and is a free and continuous bloomer. 
$1.25. 
WARRAWEE. Outstanding in the many atri- 
butes of this lovely new rose is its free-flowering 
habit; beautiful soft pink flowers opening from 
long pointed salmon-pink buds, with deeper shad¬ 
ings on the outside of the petals, flowers pro¬ 
duced in an unbroken succession of bloom all 
through the seasons. The color is one that is 
pleasing to everyone, and the flowers have a 
spicy fragrance. Plant patent No. 140. $1.25. 
ROUGE MALLORIN. A brilliant new red vari¬ 
ety, with pointed buds and double flowers that 
hold their color well. Fragrant. $1.00. 
Choice Roses of Recent Introduction 
CATALONIA. A vividly colored rose, combin¬ 
ing velvety orange-scarlet with vermilion and 
cochineal red. Richly fragrant. $1.00. 
GLOWING SUNSET 
CARRIE JACOBS BOND. (Howard & Smith, 
1935. Pat. Applied For). A magnificent creation 
of California's famous Hybridist, a rose that will 
win its way into gardens throughout the world. 
Ideal in form, the buds and large flowers are a 
rich deep rose color, enhanced with a coral sheen, 
a color that typifies the glory of the most popu¬ 
lar flower in every garden. The flowers are born 
singly on long upright stems, in abundance on 
bushes of exceptional vigor. The form and color 
of the flowers are good at all seasons and are 
moderately fragrant. $1.25. 
CAROL HOWARD 
A Paul J. Howard Introduction 
Carol Howard is a splendid new garden rose, 
particularly for cutting. The flowers are bright, 
pure, glowing rose-pink, a most pleasing color 
that will win favor everywhere as a cut flower. 
They are perfect in all stages of bloom: the very 
large buds are long and pointed, opening to beau¬ 
tifully formed flowers with thick petals of fine 
substance. Even when full-open the flowers are 
very attractive, of peony form, pleasantly sweet- 
scented. The long smooth stems, with few thorns, 
are one of the many desirable qualities of this 
rose which place it at the head of the list of 
deep pink varieties. The bush is vigorous, erect 
with large, dark green foliage, and is continuously 
in bloom. For an eminently satisfactory all around 
garden rose choose Carol Howard. $1.00. 
Page Thirty-eight 
COUNTESS VANDAL. (Plant Patent No. 38). 
An exceptionally free producer, in all weather 
conditions, of long, tapering buds of copper- 
salmon and bronze, and large, fragrant flowers 
of rose, salmon, and gold. A most dependable 
variety. $ 1 . 00 . 
CAROL HOWARD 
