S. E. HOLDRIDGE & SONS, NORWICH, CONN 
3 
ORDER EARLY 
Order your plants early and set them out early. If you 
order your plants early you will be sure of getting the varieties 
you want and you will get the plants when you want them. 
When your plants arrive, if you are not ready for setting out, 
take from box or package and put in cellar in a cool, dark place. 
If left in package they might heat. Wet roots before setting. 
TERMS 
Orders may be booked at any time. If not ready to send 
full remittance now, send part payment and the balance before 
shipping. Remit in any way most convenient to you. 
We all know the depression that has been over our Union, 
and the difficulties in collecting bills. We are always willing to 
accommodate, but we are not in the banking business. We have 
to pay our help cash and therefore we must exact the same for 
our plants. We sell at a small margin of profit and we trust 
that you will observe this when ordering plants. 
ORDER NOW 
After reading this book on berries and thinking the thing 
over carefully, won’t you take the order sheet inclosed, find 
the prices of the different varieties and make out your order? 
We promise you healthy, well-rooted, true-to-name plants safely 
delivered to your door or express office. You will not be disap¬ 
pointed in the spring. 
GRADING AND PACKING 
We do not carry plants in stock. Our plants are freshly dug 
each day. Dug with a fork, carried to the packing shed— 
trimmed under cover with no exposure from sun or wind, tied 
into bunches of 25 with good count. Counters are advised to 
throw out small and inferior plants. They are then packed in 
live moss which we are fortunate to have growing on our farm. 
They are usually shipped within 24 hours after they are dug. 
Every season there are many who wait until they get their 
ground ready for setting plants and then call up on the phone 
or send their remittance and want their order fill within one 
day. They do not think that orders are booked and filled in 
rotation. If their orders were received early they would be 
sure of getting their plants when they wanted them. Order 
early and have them when you need them. 
OUR WORKING FORCE 
We have a force of helpers who have been with us for 
several years and they are very careful in putting in only good, 
strong plants. They take an interest in our business and they 
receive good wages for this careful attention to assisting in 
sending out only good plants. 
