April, 19^7 
3 
FAIR, TREATMF^NT 
OOK into the heart ot a tire, as you would look in- 
to the heart of a man, to know the truth about it. 
Before you, its thick, tough hide of Goodrich Black Tread 
rubber stripped back, the heart of a Goodrich Silvertown Cord tire 
is laid bare. 
Mark the giant size of its CABLE-CORD, and its cross-wrapped, 
two-pl'p structure. 
The Inside on Tires 
If you could thus look into the heart of ALL tires, you would find 
them of three types: 
COTTON FABRIC, swathed in five to s* 
THREAD CORD, or WEB, (strings the 
fcoNctinCf uve 
113 <’■ 
Where You Sec This Sign 
Goodrich Tires are Stocks 
AskTbiir Dealer for Them 
Out of this iwo-pl^, cable-cord construction, saturated with rubber, 
come Silvertown’s unrivaled resilience and durability. 
Though Silvertown cords cost more than fabric tires, you can not 
afford to be without their economy and comfort. 
Know them by their RED DOUBLE DIAMOND trade mark and 
their generous extra-size. 
10 Silvertown 
Cord X-cels 
1. Increased engine power, 
j 2. Smoother riding. 
\ 3. Fuel saving. 
I 4. Speedier. 
5. Coast farther. 
I 6. Start quicker. 
7. Easier to guide, 
f 8. Give greater mileage, 
j 9. More resistive against 
! puncture. 
THE B. F. GOODRICH COMPANY, Akron, 0 
Also maker of the famous fabric Tires—Goodrich Black Safety Treads 
Silvertowns Make All Cars High Grade 
\ 10 . Repaired easily and 
' permanently. 
