2 
House & Carden 
The gown you buy and never wear is the really expensive 
gown. Gloves , boots, hats, that miss being exactly what 
you want, are the ones that cost more than you can afford. 
that before you spend a penny on your new clothes„ before you 
even plan your autumn wardrobe, you consult these six great 
autumn and winter fashion numbers: 
Forecast of Autumn Fashions Number— Sept. 15 
The earliest and most authentic forecast of the winter mode, presenting 
more than 40 model gowns specially designed by the smartest coutu¬ 
riers of Paris, and shown for the first time in America in this issue. 
Paris Openings Number— Oct. 1 
The complete story of the Paris Openings, showing the successful creations 
of each couturier which, taken collectively, establish the winter mode. 
Smart Fashions for Limited Incomes— Oct. 15 
A careful selection from the thousand and one new models of those 
designs best adapted to the woman who wishes to curtail her clothes 
expense without in the least sacrificing smartness. 
Winter Fashions — Nov. 1 
Showing the mode in its winter culmination—charming models smart 
couturiers evolve for their private clientele. 
Vanity Number — Nov. 15 
Those graceful little touches that make the smart woman smart, where 
to get them and how to use them. 
Christmas Gifts Number — Dec. 1 
A handbook of the holiday shops, showing gifts for every taste and 
every pocketbook. Through this number you can do all your holiday 
purchasing without stirring from home. 
During the very period when these numbers appear you will be selecting your fall and winter 
wardrobe, and paying hundreds of dollars for the suits, hats, gowns and accessories you select. 
Why take chances again this year, when for $2—a tiny fraction of your loss on a single 
ill-chosen hat or gown—you may have not only before you at this important season these 
great special Autumn Fashion Numbers, but the equally valuable numbers which follow 
them, assuring the correctness of your wardrobe throughout the Winter and the com¬ 
ing Spring. These numbers comprise the Holiday Number, Lingerie Number, Motor 
and Southern Number, and the all-important Forecast of Spring Fashions. 
Don’t bother to inclose a cheque or even to write a letter. The coupon will do, and is 
easier and quicker. If you mail it at once, we will send you, in addition to these 10 
issues, a complimentary copy of the big special Autumn Millinery Number, dated 
September 1 st. 
25 cents a copy 
$5 a year 
Twice a month 
24 copies a year 
VOGUE 
CONDE NASI, Publisher 
EDNA WOOLMAN CHASE, Editor 
19 WEST 44TH STREET, NEW YORK CITY 
