Folks: 
This is "D.B." at W.N.A.X. 
In talking to you about 300 times a year, I use over 
500,000 words. But, with all the improvements at WNAX, I 
still am unable to send you pictures over the air. That's 
why we send out over 800,000 catalogs. You will find a lot 
of good information in this book and plenty of pictures to 
help out your imagination. But I am sending a picture on 
this page that I am proud of. It not only shows you the 
progress made by your station, WNAX, but is symbolic of 
Progress in every division of The House of Gurney. 
POWER: From a small Radio Station located in my home, 
in 1927, WNAX grew rapidly. It was allowed 1,000 Watts and 
rated a home of its own. We built a three-story addition 
to our Seed House and made it comfortable. Two 150 foot 
towers sent the programs on their way to you. 
MORE POWER: Last year Uncle Sam gave us the right to 
use 5,000 Watts. We were ready for it and WNAX again rated 
and received New Quarters. Its New Home 
IS SHOWN IN THE PICTURE BELOW 
In May, these grounds were just open fields. A plan for 
their improvement was made and the Nursery Department went to 
work.The 
Mixture i 
planted. . 
found 
was a j 
In spite 
can do as I 
ground was plowed and harrowed; Capitol Lawn 
was sown; trees were dug in the Nursery and 
Shrubbery and flowers, roses and flowering plants 
their way to the new home of WNAX. The result 
ready-made Park, such as you see in the picture, 
of hot, dry weather, practically all grew. You 
well. 
w 
N 
A 
X 
5000 
W 
A 
T 
T 
s 
A Symbol of Progress 
Our power has been multiplied by five. Our 
towers have risen from 150 feet to 449 feet. 
Our regular audience has doubled, but our 
Desire to Serve looks like the figures in 
the World War Debt. To do this every de¬ 
partment is "on its toes" all of the time, 
to give you better service, better programs, 
and 
BETTER MERCHANDISE 
Every Employee must give you of his best, 
and the best is not too good. Look through 
this book, place your order and if you 
don't get what you want, when you want it, 
drop me a line. 
Sincerely yours. 
