2 
Kelly Seed & Hardware Co., I 16-1 18 So. Washington St., Peoria and San Jose 
190S • Seed Outlook for 1937 • 1937 
Five main factors are to be considered in buy¬ 
ing- field seeds this year: 
FIRST: We produced one of the smallest 
field seed crops ever known. Some of them al¬ 
most a failure and not enough to go through 
the season, regardless of the price. 
SECOND: Practically no carry over of any 
kind except timothy and sudan grass seed. 
THIRD: 95% of all last spring’s seedings 
were lost. 
FOURTH: Inflation which is just getting a 
good start. 
FIFTH: Government crop program limits 
corn acreage to 54,000,000 acres which leaves a 
good many millions of acres to be seeded with 
some other crop. 
This makes a situation which naturally cre¬ 
ates high prices. With corn selling at around 
$1.00 to the farmer, wheat $1.35 and oats 50c, 
seeds are comparatively low. Even if there is 
one-half the normal amount seeded, the supply 
will not be sufficient. We advise you to secure 
your spring seeding supplies just as soon as pos¬ 
sible. We are now in for a period of inflation, 
in fact well on our way into this period whether 
you realize it or not. The price on everything is 
advancing and the sooner you buy most any¬ 
thing the better off you will be. If you have the 
money to buy, it will pay you to buy manufac¬ 
tured merchandise for two years to come. The 
same is true of red and sweet clover. While 
both of these items are high this year prospects 
are for them to be even higher next year as 
there is no stand to produce either of these 
items the coming year. 
Added to this the strong war talk which looks 
as though Europe sooner or later is going to get 
into a terrible conflict. Last fall we took one 
automobile trip of 6,000 miles and if you could 
have seen the millions of acres of crops liter- 
the best soil in the world for growing and 
maturing of seed corn and other crops. 
All our corn is grown within 10 miles of 
San Jose. All seed not grown on our land is 
grown on contract for us by farmers, we fur¬ 
nishing the seed and doing the picking. We 
DO NOT BUY OUTSIDE CORN. DO NOT 
WRITE US OFFERING SEED CORN. We 
receive hundreds of letters every year want¬ 
ing to sell corn. 
INSTRUCTIONS FOR 
ORDERING—lie Sure to Read 
Terms Strictly Cash. Bank Draft, Certified 
Check, Money Order or Express Order Must Ac¬ 
company Order. If you live in Illinois be sure 
to include sales tax, also money for bags. 
Bags free with seed corn and alfalfa. 
Heavy cotton bags, holding 2y 2 bushels, for 
small seeds charged at 30c each. Heavy one 
bushel bags charged at 15c each. Jute bags, 
holding 2 y 2 bushels, for soy beans and cow peas, 
10c each. Jute bags, holding 4 bushels oats, at 
10c each. 
Do not be afraid to send money in advance. 
We are responsible for any amount of money 
you send and if seeds are not satisfactory can 
be returned in five,days after they are received 
and money will be refunded. 
All our seeds are tested for purity and germi¬ 
nation by our own state department, tag being 
attached to every bag giving you this informa¬ 
tion. 
As to our financial responsibility, we refer you 
to the First National Bank, Commercial Mer¬ 
chants National Bank and Trust Co., or the Cen¬ 
tral National Bank, all of Peoria, Ill. 
High Grade Seed at Tower Prices 
Just a few words as to how we do this 
might be of interest to you. Whether we sell 
wholesale or retail, the same rule applies. 
We buy in large quantities at harvest time 
from the growers. Most of the seed has to 
pass through too many hands and too many 
profits are added before it reaches you. We 
own our own buildings, most of which are 
built and equipped for handling seeds at low 
cost. 
We are large im¬ 
porters of seed 
which are not 
native to this 
country, having 
an all water route 
to our door. 
We manage 
our own busi¬ 
nesses, saving 
high priced 
salaries. 
Where We 
Grow Our 
Field Seeds 
This map of Illinois 
will show where San 
Jose is located and 
where most of our field 
seeds are grown. It is 
25 miles due south of Peoria, 
at corner of Mason, Logan 
andTazewellCounties. About 
40 miles north of the center 
of the State, where we have 
ally burned up, you could readily understand 
the strong position seeds are in today. 
In the big producing states of Montana, North 
Dakota, South Dakota, Nebraska and Kansas, 
where most of the alfalfa and sweet clover is 
produced for the balance of the United States, 
these five states will have to buy large quanti¬ 
ties of seed which they usually produce a sur¬ 
plus of. Where will it come from? 
A red clover field in Idaho where we secured 
most of our red clover seed for 1937. Idaho 
produces some of the best seed in the world, 
often making as much as ten bu. per acre. This 
seed is big. plump, purple seed, very hardy. 
