December, 19 2 2 
C/In C/Ippreciation of a World Tribute 
It would be ungrateful indeed if the builders 
of the Cadillac did not pause at this time 
to express appreciation for the tribute 
accorded by the public to the Type 61 
Cadillac. 
This improved Cadillac has received a de¬ 
gree of enthusiastic approval unique even 
in Cadillac’s long-triumphant history. 
The results logically accruing from such 
approval are evident. This has been 
Cadillac’s most successful year. The 
greatest of past sales records have been 
exceeded by thousands of cars. 
But more gratifying by far to Cadillac 
builders than an unprecedented sales record 
is the unbounded admiration evoked by 
the new high level of mechanical success 
that the Type 61 Cadillac has attained. 
The new Cadillac has demonstrated, so 
convincingly as to leave literally no room 
for argument, that it possesses a degree 
of power and dependability unequalled 
by even the finest preceding Cadillac. 
Is it surprising, then, that the allegiance 
of the vast body of Cadillac owners and 
friends has grown deeper and deeper — 
that all who appreciate the finer points 
of automobile performance have joined 
with the leading automotive critics of 
Europe and America in paying unqualified 
tribute to the Type 61 Cadillac? 
This tribute, manifest in the spoken word, 
in the written word, and in the greatly 
augmented sales volume, constitutes, we 
believe, the highest token of esteem that 
the world has ever shown a fine motor car. 
Cadillac builders have known twenty 
years of acknowledged leadership. Yet at 
such tribute they experience renewed en¬ 
thusiasm for the accomplishment of their 
ideal—the production of the finest automo¬ 
bile that human ingenuity can conceive. 
CADILLAC 
MOTOR CAR 
Division of 
COMPANY, DETROIT, 
General Motors Corporation 
MICHIGAN 
C A 
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