August, 1923 
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When Wee-President Coolidge 
contributed an Introduction to the Plan Book of the Better Homes Campaign he reminded us 
that there are two shrines at which mankind has always worshipped;—the altar which repre¬ 
sents religion, and the hearthstone which represents the home. 
In the same connection Secretary Hoover urged that we have in mind not houses merely, 
but homes; that the family is the unit of modern civilization and the home its shelter and 
gathering point. 
This all-powerful influence of the home and the home-atmosphere makes the construction 
of the house itself of paramount importance. 
Are the outside walls of good material? Are the inside walls “for all time and clime”? Is 
the house beautiful, durable, economical? Is it so built as to be an investment and not a shell? 
Build of BISHOPRIC and these questions answer themselves “Yes.” Bishopric Stucco 
over Bishopric Base for outside walls. Bishopric Plaster Base for inside walls will lower con¬ 
struction costs 25% and make your home one of beauty and lasting satisfaction. 
Our booklet “For All Time and Clime” is an interesting compendium of infor¬ 
mation, with diagrams and many illustrations of Bishopric Installations; 44 pages. 
Let us send you a copy. 
{Sold by Dealers Everywhere) 
The Bishopric Manufacturing Company 
648 Este Avenue, 
New York City Office; 2848 Grand Central Terminal 
Cincinnati, Ohio. 
Factories; Cincinnati, Ohio, and Ottawa^ Canada 
