12 
House Garden 
Why the Royal Cord man 
is the busiest tire dealer in town 
R oyal cords came out this year 
with three new advantages. 
These are the three new U. S. Rubber 
discoveries: 
Flat Band Process — ensuring the positive 
length, angle and strength of each cord. 
Web Cord —the first successful method of im¬ 
pregnating cords with pure rubber by direct 
soaking in the latex. 
Sprayed Pubbei the first absolutely pure 
rubber. 
These discoveries have been put to the 
test by thousands of car owners. 
They are showing a practical money’s worth 
that no one can question—and everybody is talk¬ 
ing about it. 
So there are many new customers coming in 
to the Royal Cord dealer=—and his old friend¬ 
ships are stronger than ever. 
United States Tires 
are Good Tires 
U. S. Royal Cord Tires 
United States 9 Rubber Company 
i 
