148 
House bf Garden 
DECORATIVE ARTS LEAGUE, Gallery at 505 Fifth Ave., New York, N. Y. 
You may enter my name as a “ Corresponding Member” of the Decorative Arts League, 
it being distinctly understood that such membership is to cost me nothing, either now oi 
later, and it is to entail no obligation of any kind. It simply registers me as one interested 
in hearing of really artistic new things for home decoration and use. 
Please send me the Greek-Pompeiian Floor Lamp and I will pay the carrier $3.85 (de¬ 
posit) when delivered, plus the transportation charges. If not satisfactory I can return with¬ 
in five days of receipt and you are to refund my deposit in full. If I do not return it in that 
time I agree to purchase it at the special introductory price of $19.85 and will send $4 
monthly from date for four months; the lamp remaining your property until fully paid for. 
Signed . 
Address. 
City.State.HG 2 
Classic Greek-Pompeiian Style 
adapted to 
a modern 
floor lamp 
Have you ever thought 
what an **Antique** was 
—Before it was an 
Antique 
T ake some fine old 
piece of furniture that, 
after having filled fifty, 
or a hundred, or two hun¬ 
dred years of practical use¬ 
fulness, is worth many, 
many times its original cost. 
Or take an old vase, or an 
old pair of andirons, or an 
old fire screen. In each case 
the antiquity of the article 
would not add a penny to its 
value had not the original 
designer put something of 
himself into it—something 
no one else could duplicate, 
something that is not only 
individual, but fine in itself. 
Thousands, perhaps mil¬ 
lions, of chairs were being 
made at the very time Chip¬ 
pendale was designing his. 
But chairs by Chippendale 
are now worth a hundred 
times what their first buy¬ 
ers paid for them, while the 
others — the factory-de¬ 
signed, lot-numbered—were 
long ago consigned to the 
trash piles. 
Chippendale was an ar¬ 
tist. The chair factories of 
his day were—^just factories. 
And so today the Deco¬ 
rative Arts League is at¬ 
tempting, and already the 
attempt is successful, to re¬ 
vive the designing of house¬ 
hold utilities and decorations 
by real artists—artists who 
work for the love of doing 
something fine instead of 
doing something popular— 
and profitable. We are en¬ 
couraging the old custom of 
the artist identifying himself 
with his creations of house¬ 
hold things just as with his 
paintings or statues. We are 
encouraging the artists who 
work with us to sign their 
products, as they would a 
picture. 
And we most emphatically 
believe that just as when 
Chippendale died and the 
end came to all new Chip¬ 
pendale rroduccions then all 
the pieces already designed 
by him increased rapidly and 
steadily, down to our own 
day, in market value; or just 
as when a good painter dies 
his paintings double and 
treble in price—so when, in 
His time, the Master calls 
away any of the brilliant 
band of artists who are creat¬ 
ing, under the patronage of 
the Decorative Arts League, 
the signed, easily identified 
articles we are helping to dis¬ 
tribute, those articles will 
become things hunted for by 
collectors, with their value 
increasing accordingly. 
The Greek-Pompeiian 
Floor Lamp, like all other 
articles of the Muller-Pop- 
ofif Group, is signed on the 
base with the cipher here 
shown. 0 
A Modern Classic 
I N this most useful and convenient, 
yet charmingly graceful floor lamp 
the always interesting Muller-Popoff 
group (John Muller, Andrew Popoff 
and Olga Popoff-Muller) have made a 
new mark in art for the home. 
Even if it were never to be used for 
lighting purposes this lamp would be 
worth while in any room purely as a 
decorative feature. 
The qualities needed in a useful and practical 
lamp have deftly been turned by the artists into 
parts of the sculptured composition in a way 
that shows unmistakably to the discerning critic 
the hand of a master of design. 
No mere picture can more than faintly indi¬ 
cate the beauty and charm of the lamp itself. 
Modeled on the slender, palm-tree motif of 
the Greek-Pompeiian style, its shaft slim, erect 
and firm, the lamp-arm and shade poised like a 
cluster of pendant foliage on a tropical tree 
almost as if bowing an invitation to rest com¬ 
fortably underneath, this handsome lamp not 
only makes a spot of beauty in itself, but exerts 
a harmonizing influence on all the room. 
But Above All, Useful 
Like all true art, the beauty of the Greek- 
Pompeiian Floor Lamp is not mere idle orna¬ 
ment but is the beauty of something real, some¬ 
thing useful. 
The graceful poise of the cross-arm and the 
restful droop of the shade are also the means of 
throwing the light upon the exact spot wanted—■ 
for the arm can be moved to any angle and the 
shade tilted independently of it. Placed along¬ 
side your reading chair the light will fall on your 
book without shining in your eyes, while if 
moved alongside the table and the arm adjusted 
to the right angle, the full light can be concen¬ 
trated on your work. 
Price—A Surprise 
Like all art objects offered by the Decorative 
Arts League, the price of the Greek-Pompeiian 
Floor Lamp—$19.85—is the result of the 
League’s simple, almost primitive, but com¬ 
pletely wasteless method of operating. 
If you are not already acquainted with that 
plan and its benefits, you are invited to make 
your satisfaction with this offer on the Greek- 
Pompeiian Floor Lamp a test of the matter. 
You may simply sign and mail the coupon. 
When the lamp is delivered pay the postman 
$3.85 plus the postage. Then set up the lamp in 
your own room. Light it, - 
use it, sit back and con¬ 
template it. Invite any 
friends in whose taste 
you have confidence to 
come in and pass judg¬ 
ment. In five days, if 
your verdict is not favor¬ 
able, pack the lamp back 
in the carton (an easy 
matter as the carton is 
specially designed) re¬ 
turn it to us and all your 
money will be immedi¬ 
ately refunded. Other¬ 
wise send us the balance 
of $16, or, if you prefer, 
pay it in four monthly 
instalments of $4 each. 
That is the true test of 
the League’s value to 
you. We are glad to 
abide by it because we 
know you cannot find a 
greater value for your 
money than in this beau¬ 
tiful lamp. Make the 
test today. 
Height from base to 
tip of statuette about 
5 feet. Base and cap 
cast in solid inedal- 
lium, finish rich statu¬ 
ary bronze. Upper 
shaft seamless brass. 
Parchment shade , 
brass bound. Outside 
decoration in three 
colors, top and bot¬ 
tom bands in deep 
red, and design in 
black, back graded in 
brown. Weight 
packed about 22 
pounds. 
MID-WINTER PLANTING 
{Coniinued from page 64 ) 
where the elemenls are less lavorable for 
the planting of the larger plants than they 
are between December and March. It is 
generally an unwise practise to try to 
transplant in wet thaws and when the 
ground is covered with a heavy fall of 
snow, for at these times the earth is in 
poor physical condition. The ground in 
which the planting is done should not be 
powdery drj^, nor should it be so wet that 
if it should freeze it might have a tendency 
to heave. It is best when it is just moist. 
While trees and .shrubs, because of 
their sturdiness, are probably the safest 
things to transplant in mid-winter, and 
herbaceous plants, because of their 
comparative fragilit}^, are things which 
one should not attempt to move out¬ 
doors, there is a class of small plants 
which can be transplanted with singular 
ease and safety. These are ground cover 
plants. They range from creepers like 
Japanese Spurge to small shrubs like the 
Low Blueberry—plants which grow natu¬ 
rally in woods and fields in the shape of 
thickly matted undergrowth. I'hey are 
splendid plants to use on shady ground, 
under trees, on northern e.xposures, and 
in wild plantings of any kind. 
These ground cover plants can be 
taken up in large clumps or in sods, and 
transj)lanted thus in bulk without even 
knowing that they have been moved. To 
simplify the work they should be mulched 
before frost, and their new location should 
be mulched in preparation for them. 
.Vfter they have been set in place loose 
soil should be sprinkled fairly heavily 
in the crevices of the clumps and the 
mulch replaced. 
Mid-winter planting is not a traditional 
ojicration in horticulture, and for that 
reason there are people who will stop their 
oiildoor moving of plants on the stroke 
of frost and not resume it until the ap¬ 
pointed day in hlarch, or April or some¬ 
times May. In speaking about it one of 
the most successful nurserymen in the 
countr}" remarks that “If you are one of 
the oldfashioncd folk who think Spring 
the only time to plant, you will get ver}’ 
little done in proportion to what you 
might do.” He keeps his nursery going all 
winter, digging and transplanting trees 
and shrubs. Having done it for twenty- 
five years he has stopped regarding it as 
an experiment. For the amateur it might 
be a good plan to think of it still as an 
experiment. At any rate, as an experi¬ 
ment it is apt to be done more carefully; 
its occasional failures will seem hardly 
worthy of mention, and its successes, 
however numerous, will be matters of 
great moment. 
As a sort of appendix it might be well 
to give some idea of the plants which can 
be moved or, rather, those which are most 
difficult to move, in mid-winter. If c’ou 
are a sufficiently diligent experimenter 
you maj" solve the problem of these 
few. 
Of the deciduous trees, the most diffi¬ 
cult to move are the Red and Silver 
Maples, the Birch, Poplar, Liquidambar, 
and Elm. 
Of the evergreen trees, the Yew is the 
one variety which is most likely to give 
trouble. 
.\mong the deciduous shrubs, the Mag¬ 
nolia, Kerria, Butterfly Bush and Straw¬ 
berry Shrub are the reluctant ones. 
.\11 the evergreen shrubs are difficult to 
move in mid-winter except those few small 
ones listed under ground cover plants. 
The long list of ground cover plants in¬ 
cludes Bearberry, Sweet Fern, Sand MyT- 
tle, Trailing .\rbutus. Ferns, Winter- 
green, Sheep Laurel, Andromeda, Japan¬ 
ese Spurge, Low Blueberry, Bird’s Foot 
Violet, and Periwinkle. 
HOUSE ilf GARDEN 
This Seredee is maintained for the con¬ 
venience of our readers. Almost any illus¬ 
trated article which is not available 
locally, may be purchased through us, or 
information relative to merchandise in 
shops will be furnished upon request when 
accompanied by self-addressed stamped 
envelope. .Articles not illustrated may be 
ordered and are personally chosen by our 
stall of trained shoppers. 
Please observe the following rules in 
sending an order. 
1. WRITE PL.VINLY. It is advisable 
to print your name and address. When 
ordering articles to be sent to another 
person, give your own address and that 
of the consignee. If the article is too 
heavy for parcel post remit sufficient for 
expressage as it will otherwise be sent 
collect. 
2. REMITT.^NCES. As, a purchasing 
agent, the House & Garden Shopping 
Service cannot send articles C. O. D., 
carry- charge accounts, or charge pur¬ 
chases to individual accounts at the 
shops. Send money order, certified check 
or check on a New York bank to cover 
the price of articles ordered. If the price 
is not known be sure to send sufficient as 
any balance will be refunded. Remit¬ 
tances should be made payable to House 
& Garden Shopping Service. 
3. DELIVERIES. The price quoted 
in the magazine includes a very small 
service charge for postage and incidentals. 
This consists of 25c for articles up to and 
including §10 and 50c for anything 
priced over $10. Articles too heavy to go 
by parcel post are sent express collect. 
Some shops charge extra for crating goods 
such as glass, furniture, etc., and in such 
case the customer will be notified of the 
charge after the order is filled. 
4 . BE EXPLICIT IN ORDERING. 
Give any necessary measurements, colors, 
etc., and if possible give a second choice. 
SHOPPING SERVICE 
5. WHEN ORDERING AN ARTI¬ 
CLE ILLUSTRATED IN THE MAG¬ 
AZINE. Gic'e the date of the issue and 
the page upon which the article is men¬ 
tioned or pictured. When ordering book? 
give both title and author’s name when¬ 
ever possible. When ordering articles for 
Christmas gifts kindly order BY NUM¬ 
BER. 
6. DISCRETIONARY ORDERS. We 
will be pleased to shop for articles not 
illustrated in the magazine and maintain 
a staff of expert shoppers for that pur¬ 
pose. Please explain as carefully as possi¬ 
ble the ty^pe of article desired and the 
approximate amount you wish to spend, 
but rely to a reasonable extent upon the 
shopper’s discretion. 
7. ARTICLES NOT RETURNA¬ 
BLE. Toilet goods, articles made to 
order and cut lengths of material are not 
returnable. Other articles, if for valid 
reasons unsatisfactory, may be returned 
for credit or e.xchange. In exceptional 
cases when an article is not exchangeable, 
the customer will be notified before the 
actual purchase is made. 
8. RETURNED ARTICLES. Small 
articles for exchange or refund should be 
sent to the House & Garden Shopping 
Service, rg West 44th Street, New York 
City. Heavy^ goods should be sent direct 
to the shop, express prepaid and notice 
of shipment sent to us. 
9. SAMPLES. We cannot send sam¬ 
ples but will suggest names of shops upon 
request when accompanied by self- 
addressed stamped envelope. 
10. INQUIRIES. Readers making 
inquiries should always enclose a self- 
addressed and stamped envelope. 
11. TELEGR. 4 MS. It is sometimes 
necessary to communicate by telegraph. 
When it is obviously to the sole interest 
of the purchaser, the telegrams are sent 
collect. 
