October, 1923 
13 
New 
High ^Powered Reo Sixes 
'PXEVELOPED by nineteen years’ 
^ experience, the 1924 line of Reo 
hig,h-powered six-cylinder passenger 
cars more forcefully expresses the 
si|,nificance of Reo as “The Gold 
Standard of Values.” 
The ru^g,ed, powerful chassis is 
hun^ lower to the road for easier 
riding,, greater safety and improved 
appearance. The double-frame 
mounting of power units,—long, a 
distinctive Reo feature,—is main¬ 
tained. So is the simple dual foot 
control. 
Super strength marks the new rear 
axle, which combines the advantages 
of both the semi-floating, and full 
floating, types. Greatly oversized 
brakes with 2^-inch bands provide 
positive control; a simple desig,n of 
time-tried goodness is assurance of 
continued efflciency. 
Powered with the wonderful Reo 
6 -cylinder eng,ine; nothing, experi¬ 
mental nor untried. With intake 
valves in head and exhaust valves 
at side, positive lubrication and cool¬ 
ing, systems and unusual accessibility, 
it provides dependable power for 
every driving condition. 
Safety—reliability—comfort — 
roadability—economy,—on what¬ 
ever factor motor car satisfaction is 
based, Reo dominates. 
Four-Passenger Coupe 
Grace of line, superb riding, qualities and a generous 
measure of inside comfort are embodied in the Reo Coupe, 
illustrated above. Steel disc wheels, fitted with cord tires 
and demountable rims, are standard. 
REO AVOTOR cXr COAIPANY 
HUriio 
J^oasons f^G 
■iL 
