October, 1919 
57 
Inlaid linoleum for the floor, painted walls, a serviceable cabinet and In another Western residence, the home of G. C. Greer, Esq., at 
stove and sink properly placed make this an ideal small kitchen Dallas, Texas, a linoleum tile has been used for the flooring 
pensive, too beautiful and too 
unresisting to the feet. It is 
also too cold under foot. 
“Wood is very popular be¬ 
cause in the commoner va¬ 
rieties it is the cheapest floor¬ 
ing. In whatever grade a 
wooden floor is used, it has 
the disadvantage of needing 
attention. It always needs re¬ 
finishing. The better the floor 
the more attention it will 
need. It will splinter eventu¬ 
ally and show marks if things 
are dragged over it. Although 
the scraping down and re¬ 
finishing always makes the 
floor look like new, the wood¬ 
en floor is better in any room 
in the house than the kitchen, 
laundry or pantry. There 
are some housekeepers who 
wouldn't have anything else 
but the hard wood floors in 
their kitchens—oak, maple or 
Georgia pine, etc. 
Laying the Floor 
‘‘The wooden floor must 
be carefully laid or else the 
cracks become traps for germs 
and dust. Of course, this 
applies to all flooring. And 
while on the subject of lay¬ 
ing floors, let me say that 
even though you order the 
best kind of flooring in the 
world, if it is laid badly, 
you might as well have 
bought the worst sort of ma¬ 
terial. It is imperative that 
you have the manufacturer or 
the manufacturer’s delegated 
dealer lay your floor. Don't 
go to your village builder or 
carpet man. It won't pay; 
in fact, it will cost you clear¬ 
ly, as in such case the maker 
of these products has devel¬ 
oped a Avay to lay flooring 
which is inseparable from the 
life of the flooring itself. 
“Many a householder 
knows a good floor, but few 
RMW 
Tile ic nils with rounded corners at the base and on the windows and an inlaid 
floor are two elements of this modern, conveniently arranged kitchen 
The kitchen in the New York residence of Harry Payne Whitney has marble 
walls, a long range of sinks and drain boards down one side, work tables, 
hooded range and a floor of pure cork tile 
know what to look for in the 
laying of it.” 
Mrs. Mallory stopped to 
ask Miss Wentworth if she 
had been clear up to this 
point. 
“Seems so to me,” was the 
reply. 
The Linoleum Family 
“Then let's go on,” and 
continuing, “among the best 
known floorings for kitchen 
use is linoleum. It is so well 
known and so popular that 
purchasers in their ignorance 
often accept, unwittingly, 
substitutes and lay felt paper 
instead of the real thing! 
“If you decide to buy lin¬ 
oleum, go to the best maker 
or his dealer. I can't begin 
to tell you the value of fol¬ 
lowing their gospel Buy Ike 
Best. If you heed this you 
make an investment. If you 
do not, you make an ex¬ 
penditure. 
“So when you decide to 
buy linoleum first look on 
the wrong side of it, and if 
it has burlap on the back and 
if it is very difficult to tear, 
it is pretty definitely lin¬ 
oleum. It also carries the 
name of the maker. 
“I think it well for the 
prospective buyer to know 
something of the manufacture 
of a popular article. It 
makes one appreciate and un¬ 
derstand how to take care of 
it better. 
“You know I am a crank 
on the subject of not wanting 
women to buy unless they 
know exactly what they are 
buying. 
“Linoleum is made of bur¬ 
lap, linseed oil and cork, as 
the main ingredients. The 
oil is first boiled to thicken 
it. When it is cooled it is, 
(Continued on page 681 
