Isbell’s 
Earlibell 
Tomato 
In Tomatoes 
Muskmelon—Hale's Best 
With That Never-to-be-Forgotten Flavor 
Has quickly become very popular and is now 
grown extensively in all the Melon growing dis¬ 
tricts. It has many fine qualities to recommend 
it. both for home use and as a market variety. 
Hale’s Best is a medium early sort and the 
earliest of the Rocky Ford type. The Melons are 
oval in shape and just the right size, averaging 
about 5 inches in diameter and 7 to 8 inches 
long. They are well covered with fine netting 
and are attractive in appearance. The flesh is a 
rich deep salmon color with a pleasing sweetness 
and aroma. Hale’s Best is a prolific bearer. 
Pkt., 10c; oz., 15c; X A lb., 40c; lb., $1.20, postpaid. 
Here is a select trio we 
think cannot be beaten 
Tomato—Isbell's Earlibell 
First on the Market 
Certainly no sort is more worthy of high favor. As 
an early sort of good size and quality, it has no equal. 
The large smooth fruits are uniform in size and pro¬ 
duced in large clusters often containing a dozen or 
more, all of a deep glossy scarlet and colored evenly 
up to the stem. In shape they are nearly round or 
slightly flattened. They are very thick meated with 
few seeds. Pkt., 10c; Yz oz., 25c; oz., 40c; % lb., $1.25; 
lb., $4.00, prepaid. 
Tomato—Isbell's New Phenomenal 
See Illustration on Front Cover 
In Every Sense of the Word, a LEADER of its Class 
Phenomenal is a medium early variety that con¬ 
tinues to bear throughout the season. The vines are 
strong and vigorous like Marglobe. The fruits are near¬ 
ly round or slightly flattened, of large size, always 
smooth, ripen evenly and are a bright deep scarlet 
all the way through. They seldom crack and are ex¬ 
tremely solid with few seeds. The flavor is most pleas¬ 
ing, being very rich but not sharply acid. It is resis¬ 
tant to both blight and rust. Pkt., 15c; Yz oz *» 35c; 
oz., 60c; Yi lb., $2.00, prepaid. 
New Tomato—Oxheart 
The color is a deep pink or crimson of the same shade as Pon- 
derosa. The plant is a vigorous grower and very prolific. The 
unusually mild, sweet flavor and the thick, meaty flesh have made 
this a great favorite home garden variety. The large solid slices 
are very attractive on the table. Oxheart always creates a lot of 
interest because of its unusual size and distinctive beef heart shape. 
Pkt., 20c; Yz oz., 45c; oz., 75c; Y± lb-, $2.75, prepaid. 
Hale’s 
Best 
Muskmelon 
Muskmelon—Isbell's 
Honey Rock 
See Color Plate Inside Front Cover 
Ever since we introduced this wonderfully fine 
melon, our sales have increased yearly, now we 
sell several tons of seed each season. This melon 
is “sweet as honey,’’ it is a great shipper and 
always finds ready sales. Especially noted for its 
rich, melting sweetness of the highly colored 
golden flesh. 
The melons are nearly round, averaging six 
inches in diameter, they are covered with a 
heavy gray netting. The heavy yield and drought 
resisting qualities make it a real money maker 
for the melon grower. Selected seed. Pkt., 10c; 
oz., 20c; Yt lb., 50c; lb., $1.50, prepaid. 
Cucumber—Isbell's Special 
Eongfellow or Windermoor some call it. —The ideal cuke 
where an extra long slicing sort is desired, either for 
greenhouse or field culture. Very uniform in shape and 
size with decidedly few seeds. Is real dark green, and 
will hold this color until ripe. All growers that cater to a 
fancy trade want this variety, as it is a money-maker. A 
very shy seeder, hence price will always be comparatively 
high. Pkt., 10c; oz., 20c; % lb., 55c; lb., $1.75, postpaid. 
Cucumber—National Pickling 
Seems to be the best all-around pickling sort. Its won¬ 
derful solidity will appeal to all who like pickles. Rich 
dark green. Rather blunt on both ends. Runs very uni¬ 
formly straight and symmetrical. Early and very produc¬ 
tive. Pkt., 10c; oz., 20c; Y± lb., 50c; lb., $1.50, postpaid. 
Isbell’s Special 
Cucumber 
Page Four 
Boost 1937 Profits With These More Profitable Varieties 
