March, 1920 
It 
THINGS ' THAT ' ENDURE 
The works of man that endure are all alike; 
vitali2;ed by the same spark. That spark is 
the striving for an ideal perfection that fon 
gets immediate profit. 
When the Apperson Brothers built with 
their own hands the first mechanically suC" 
cessful automobile, their goal was achieve^ 
ment of an ideal perfection. 
And as Apperson has grown, this spirit has 
never changed. It has kept the Appersons 
breaking trail for more than a quarter of 
a century. It has endowed every 
Apperson car with enduring worth. 
Appersons stay at their best a long, 
long time. Owners of old Apperson 
Sixes and Fours still drive them today. 
finding it difficult to believe that the Appen 
son Eight can be an improvement. 
Yet the Apperson Eight is a big advance. It 
has eighty less parts. Astonishing accelera" 
tion—from i to 40 miles an hour in 40 sec^ 
onds. This shows the motor’s flexibihty 
and tremendous power. And the car is so 
perfectly balanced that the brake curbs the 
speed from 40 miles an hour to a dead stop 
in 4 seconds—40 yards. 
These outstanding superiorities represent 
the excellence of the whole car and 
its every part. 
And Apperson excellence endures. 
DRIVE an Apperson First—Then 
Decide. 
Apperson Brothers Automobile Company, Kokomo, Indiana 
AP P E R S ON 
The Eight with Eighty Less Parts 
