28 
Rouse & Garden 
1-" 
Nationally Known 
Nationally Used 
dProdiicts 
SOUTHERN PINE LUMBER 
AND TIMBERS 
OAK, OAK FLOORING, GUM 
CALIFORNIA WHITE PINE 
LUMBER 
CALIFORNIA WHITE PINE 
SASH AND DOORS 
SCREEN DOORS, 3-PLY VENEERS 
CREOSOTED LUMBER AND 
TIMBERS 
CREOSOTED POSTS, POLES 
PILING, TIES, WOOD BLOCKS 
A Dependable Guide To Good Lumber 
Southern pine lumber is a highly standardized product and 
there are no secrets about its manufacture. No lumber company has 
an exclusive right to trees, machinery or men that gives it a monopoly 
on excellence. Many makers of Southern pine lumber may turn out 
boards and timbers that are ecpial in quality. 
Yet—there’s a vast difference in lumber as every user knows. 
d he reason— 
Care in inanufacturc and grading. 
The Long-Bell Lumber Company, largest manufacturer of Southern pine in 
the United States, has been for nearly 30 years trying to improve its product. So 
successful were the efforts that this company lately determined that all users of 
lumber, large or small, should be able to identify its products as a guide to care¬ 
ful buying. Hence this trade marked name plainly branded upon all boards and 
timbers: 
T one-ReLL 
— THE MARK ON QUALITY 
Lumber 
ThiUbrand is an assurance of utiifonn quality, an announcement to all that this 
manufacturing concern has taken special pains to produce an article on which 
it is.proud to brand its name. 
Tlie T ono-Reiwi:^ T x imt> er r. ompanu 
R.A.L.ONG 
FCArsTSAS? CIT"V; IS/IO. 
