Muller-Sealey Co., Inc. 
OFFICE: WAREHOUSE: 
145 West 45th Street 195 Montgomery Street 
New York, N. Y. Jersey City, N. J. 
January 1, 1937. 
C- /4 fl) PLEASURE in life can give more unalloyed 
r- J Y delight than a garden. And, whether it be many 
" acres or but a few square feet, it is deserving 
of the best materials as well as the most 
loving care. 
In America, garden culture has been steadily increasing 
over the past six years, as indicated by the annual expan¬ 
sion in sales of packeted seeds of all kinds, and flower 
seeds in particular. 
“Well begun is half done” was never more true of any¬ 
thing than it is of the garden. It is an axiom that one 
“cannot make a silk purse out of a sow’s ear”—and it is 
just as certain that one cannot expect superior blooms 
from inferior bulbs, seeds or plants. 
Feeling that we have a responsibility to the American 
garden lover, the Muller-Sealey organization strives con¬ 
stantly to aid in the development of better, and still better 
gardens. And first on our program comes the endeavor 
to supply the most dependable, top quality seeds, bulbs, 
plants, etc., for it is only by means of these that the garden 
lover insures himself against the disheartening disappoint¬ 
ments which so often follow false economy in the beginning. 
Jealous of our reputation, we offer in this, our 19th 
annual catalog, the same rigidly “hand picked” horticul¬ 
tural merchandise on which that reputation was built, 
and from which no class or kind of competition can make 
us swerve. It is only under such a policy that we can 
render true service to the American garden lover, for it 
is the results of your plantings which we have even more 
at heart than the mere sale of our bulbs, seeds and 
plants, etc. 
There is no alternative to quality and there is no substi¬ 
tute for experience. Therefore, judgment dictates consulta¬ 
tion with a house that recommends only merchandise of proven 
first quality, and offers the fruits of thirty-five years practical 
experience on the part of every member of its organization. 
And please remember that, at Muller-Sealey, the smallest 
order receives the same meticulous care as the largest 
commission, for your good will is worth more to us than 
immediate profit. 
Conveniently located at 145 West 45th Street, New 
York, our office is in the heart of the midtown district. 
Drop in and place your orders in person, if you prefer. 
Also talk over your gardening problems with our experts. 
However, you will lose nothing in service if you do not 
find it convenient to call. Our thoroughly trained and 
experienced staff is making daily mail order shipments 
from our well-stocked Jersey City warehouse, which is 
also accessible to visitors at all times. 
Joseph A. Muller 
Frank G. Sealey 
John Morrison 
Jas. W. Stirling 
MULLER-SEALEY CO., Inc. 
