T is a pleasure to us, dear reader, to present you with this, our third 
edition of the 
“Heatherhome Seed and Plant Book” 
a book, of which we can justly claim there is no superior of its kind in this 
world. 
If this book could accomplish nothing else but to awaken in the soul of 
men and women that love for flowers, which Nature has bestowed them 
with from their day of birth and which has been dormant ever since, we would 
feel amply repaid for our labor because life in our estimation is an empty 
shell, if we have never experienced the thrills and joys that come to us by the 
pursuit of flower gardening. 
While in form this book constitutes a catalogue, we have lifted it from 
the common ground of commercialism and placed it on a plane equal to the 
best garden literature. 
We aim to lift the veil of darkness from the eyes of the amateur gardener 
and reveal to him visions of loveliness which with our guidance he himself 
can produce. 
Our entire institution is devoted exclusively to the service and uplift of 
the Amateur Gardener, and for this reason we feel it our duty to tell him 
the truth—to instruct him and to guide him in a practical way. 
We feel indebted for this edition to Mrs. Regina Armstrong for her lovely 
and gracious foreword which is so inspiring and which must strengthen our 
conviction that flowers are the “Poetry of the Soul,” and at the same time 
we must not forego the pleasure of showing our appreciation for the gracious 
help and kindness so generously given by Mrs. Francis King and Mrs. S. A. 
Brown in connection with our first and second editions. 
Of course this book has a two-fold purpose; First—to arouse with you 
such an enthusiasm in gardening as you have never experienced before and to 
allure you to a desire of planting everything which you find offered in this 
book. Second —and most important to us—to make you our patron, for if we 
cannot succeed at that our whole mission has failed and this valuable book 
has been wasted. 
We do not aim to have you as patron only on one occasion, but with our 
service and the quality of our goods, we shall make you swear allegiance to 
us forever. 
May we ask you, that if you think well enough of this book, that you 
give us the names of your friends whom you know are earnest gardeners, 
so they too may enjoy a copy of this book and from its pages receive that 
inspiration which will help them to obtain a fuller pleasure of joy in gardening. 
Knight & Struck Company 
Plantsmcxi—Seedsmen 
One Madison Avenne, New York 
