Nov. 9, 1912 
FOREST AND STREAM 
603 
WINCHESTER 
Red w Goods 
WIN THE 
High Amateur Average For Single And Double Targets; 
High Amateur Average for Double Targets, and High Professional 
Averages for Single and for Double Targets, for the Season of 1912 
T HE official returns for the trap shooting season of 1912 are now all in. The result was as the 
canvass indicated it would be. Winchester Red w Goods, by the run they made again proved, 
as they have many a time before, that they are the winning campaigners. There was no split 
or defection in the ranks of the vast army of intelligent shooters who used Winchester Loaded Shells 
and Shotguns. They supported them straight. There was no falling off in Winchester quality or 
popularity. The mid-season claims of some brands would make a political aerocyst green with envy. 
But the result—and the result is the thing that counts—shows another landslide for the old reliable 
Winchester Red w Brand. The self-proclaimed “world-beating”, “speed” candidate was snowed 
under by the world-beatingest, speediest combination extant, while of the contender of the ebon 
name naught was left save a cavernous flash-passage into which to withdraw. 
And now for the official returns to which, in the language of the prevalent politician, “we point 
with pride.” 
11 out of 13 Official Seasons’ A verages 
Out of the first 12 professionals in the Season’s Average Contest for 1912, 9 used 
Winchester Loaded Shells, or Winchester Shotguns, or both. Some shooting, eh? 
Season’s High Amateur Average on Single and Double Season’s High Professional Average on Single Targets: 
Targets: Won by Allen Heil of Allentown, Pa., with Won by W. R. Crosby of O’Fallon, Ill., with Winchester 
Winchester Loaded “Leader” Shells. Score, 1023 x 1100. Loaded “Leader” Shells. Score, 1952 x 2000. 
Season’s High Amateur Average on Double Targets: Season’s High Professional Average on Double Targets: 
Won by Allen Heil of Allentown, Pa., with Winchester Won by Fred Gilbert of Spirit Lake, la., with Winchester 
Loaded “Leader” Shells. Score, 260 x 300. Loaded “Leader” Shells. Score, 522 x 600. 
.98% FOR 4895 TARGETS —THE REAL UNBEATEN RECORD 
This epoch-making record, which well-posted shooters all remember, was made in 1910 at REGISTERED TOURNAMENTS 
on regulation targets, by E. F. Forsgard with Winchester Loaded “Leader” and "Repeater” Shells and a Winchester Repeating 
Shotgun. The figures are susceptible of proof by the Interstate Association records. They stand unbeaten. Don't be misguided. 
Shoot Winchester Red W goods —they make good every claim. 
WINCHESTER QUALITY WINS THE BIG VICTORIES 
