What Our Friend the Architect Told Us 
c Tacts that Every Tfome Builder Weeds ori Coristructiori 
f 
Vaulted and crowned ceilings 
made on metal lath add beauti¬ 
ful and rich effects to any house 
at small expense. Ten dollars 
spent in this way is equal to a 
hundred dollars spent in other 
ways. Use vaulted ceilings in 
halls, dens, dining and breakfast 
rooms. See small cut. 
Beauty and dignified charm of 
stucco exterior and the infinite 
variety of treatment made pos¬ 
sible by stucco are exemplified 
in this picture. This loggia is 
on the inner court of the resi¬ 
dence of William V. Kelley, 
Lake Forest, Illinois. 
Architect, Howard Shaw. 
Plaster on Metal Lath Won’t Crack 
“Use metal lath and you won’t have plas¬ 
ter cracks,” said the Architect to his friends. 
“Metal lath gives you beautiful walls and 
fire protection, also. I want you to send for 
a free booklet just published on this subject. 
It contains no advertising.” 
“Metal lath is a money saver,” said the 
husband. “Is it expensive to put up?” 
Vaulted Hall Ceiling, Plaster on Metal Lath. A Per~ 
moment. Rich ana Inexpensive Embellishment . 
“Metal lath costs nothing, as it pays for 
itself in saving repairs,” replied the Architect. 
“Think of the joy of having beautiful walls 
and ceilings that never have cracks,” ex¬ 
claimed the wife. 
“Metal lath prevents cracks and stops fire,” 
said the Architect. “Let me show you a new 
house where metal lath is being put up.” 
In the new house only part of the plastering 
was done. Other parts of the walls and ceil¬ 
ings were covered with a network of steel 
mesh. “That’s metal lath,” said the Architect 
“When the plaster is put on the steel mesh 
is embedded in it, as in reinforced concrete. 
Plaster on metal lath will not crack.” 
“Is metal lath the reason why beautiful 
buildings and homes don’t have plaster 
cracks?” asked the wife. 
Metal Lath Pays for Itself 
“Metal lath is what prevents cracks,” an¬ 
swered the Architect. “Use metal lath and you 
will save all the ugliness of cracked plaster, 
and also the heavy expense of continual re¬ 
pairs. Metal lath is produced so economically 
now that everyone can use it. See here, how 
metal lath stops fire.” He pointed to the steel 
mesh under the stairs. “Fire can’t get through 
that plaster on unburnable metal lath.” 
“Beautiful walls and ceilings and safety 
from fire. I certainly want metal lath in our 
house,” said the wife emphatically. 
Send for Booklet 
“You want to know all about metal lath 
before you build or buy,” said the Architect. 
“Send today for that illustrated booklet. It 
is not an advertising booklet. It is full of 
pictures and information about interior 
plaster, also about stucco building. It’s free, 
but the edition is limited. Write today to 
the Associated Metal Lath Manufacturers, 
72 West Adams Street, Chicago.” 
Prevents Cracks Metal Lath Stops Fire 
£•■■■■ . . . . ... 
Associated Metal Lath Manufacturers 
Dept. 1424, 72 West Adams Street, Chicago 
5 Dear Sirs: Please send me your booklet, “The Essentials of 
■ Building.’’ I understand it is free and there is no obligation, 
■ and no manufacturer’s advertising in it. I am planning to 
J build Yes □ No P 
■ My architect, or builder is 
■ Name... 
■ 
■ 
■ Address 
Free Booklet 
No .Advertising 
Send. This Coupon. 
Just send your name and address in this coupon for free 
booklet, “The Essentials of Building.” No obligation. 
Edition limited. Don’t be too late. Send the coupon now. 
Associated Metal Lath Manufacturers 
Dept. 1424, 72 West Adams Street, Chicago, Ill. 
THE CAREY PRINTINGCO. INC. 
New York 
