104 
House & Garden 
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I lM IlMBIIlllI l l 
$2 
Invested in Vogue will save you $200 
a tiny f raction of your loss on a single ill-chosen gown 
This offer open only to 
new subscribers. 
The gown you buy and never wear is the really 
expensive gown. Gloves, boots, hats, that miss 
being exactly what you want, are the ones that cost 
more than you can afford. 
suggests 
that before you spend a 
single 
Vogue 
penny on your season’s outfit, before you even plan 
your wardrobe, you consult these numbers fore¬ 
casting—accurately and authoritatively—the forth¬ 
coming season’s mode. 
THESE ARE THE 10 NUMBERS OF VOGUE 
THAT YOU WILL RECEIVE FOR $2 
(11 if you mail the coupon now ) 
Early Paris 
Openings October 1 
(Extra Complimentary Number) 
The first models from the Paris 
Autumn openings—the earliest word 
on silhouettes and fabrics and colours. 
A report of the advance guard of the 
mode as seen when the first ateliers 
open their doors to display their 
Autumn creations. 
Paris Fashions October 15 
These are the definite decrees that 
are sent forth by the grandes maisons 
of Paris—the models that are being 
worn by the best-dressed women in 
Paris. That will be worn by the 
smartest New York women as soon 
as they’re out of the customs. 
New York Fashions 
November 1 
The actual gowns, hats, coats, and 
shoes that are to be had in the New 
York shops and dressmaking houses. 
A glimpse of New York streets, 
shops, restaurants, and theatres at 
their gayest season. 
Smart Fashions 
for Limited 
Incomes November 15 
If you have to make uncommon sense 
serve in place of dollars, you will 
appreciate this number of Vogue,— 
the well-chosen accessories, the beau¬ 
tifully tailored suits, the hats with 
just that chic, the clever adaptation 
of what you have now to what you’ll 
need by the middle of next month. 
Christmas Gifts 
Number December 1 
Several hundred gifts, all carefully 
chosen by Vogue’s experienced shop¬ 
pers—gifts for every age and fancy, 
for every taste and purse. 
Holiday 
Number 
December 15 
Holiday furs and fashions and frivol¬ 
ities; new gift suggestions; the color 
and sparkle of Yuletide. 
Lingerie & Vanity January 1 
Lingerie and negligees which are a 
joy just to look at. Countless dainty 
trifles which make for distinction in 
your wardrobe. 
Motor & Southern January' 15 
Motor fashions for both the cars and 
their owners. Features of the Motor 
Shows pictured and talked about. 
Spring Fabrics 
& Patterns February 1 
This issue sounds the first notes of 
spring fashions, discusses the new 
materials and provides you with de¬ 
tails to freshen your winter ward¬ 
robe, while the weather is still too 
treacherous for you to venture forth 
in a new spring suit. 
Forecast of Spring 
Fashions February 15 
At last there is an answer to all your 
spring clothes problems. All your 
perplexities from the trend of the 
mode to the minutest of accessories 
and details is authoritatively settled 
for you. This issue is a budget of 
momentous tidings from Paris and 
New York’s proud originations. 
Spring Millinery March 1 
Of all the clothes you love there are 
none so dear as your newest hat. 
A hat does so much for one. Why, 
one’s whole destiny is sometimes 
altered by the curve of a feather or 
the fall of a ribbon. Vogue’s au¬ 
thority and aid are invaluable. 
If you take advantage of this special offer, now, you 
will have Vogue at hand throughout the autumn, winter 
and spring buying seasons. To guide you in every pur¬ 
chase. To save you from clothes-mistakes. To act as 
your personal consultant in individual problems. To 
shop for you if you wish. Isn’t this worth $2—the price 
of a bit of neck-wear, a theatre ticket, a luncheon? 
Sign, Tear Off and Mail the Coupon NOW 
Vogue, 19 West 44th Street, New York City 
Enclosed find $2.00, for which send me TEN issues of Vogue beginning 
with the Paris Fashions Number. It is understood that if this order 
reaches you in time, you will send me a copy of the New York Fashions 
Number without extra charge, making ELEVEN in all. 
Bought singly at 35 cents a copy, these 11 
issues would cost you $3.85. You can get 
these issues for $2.00—if you will sign and 
mail the coupon today. 
ll!!ll!!!lll!ll!!!lll!f!ll!llliUB 
The CAREY PRINTING CO. Inc. 
New York 
