104 
JOHN A. SALZER SEED CO 
LA CROSSE, WIS 
1937 
Heritusi'—1934 Century of 
Progress Prize Winner! 
SPECIAL OFFER 
One each of theae 10 
varieties, except Heri¬ 
tage and Lavinia (8 
bulbs), for $1.50; 3 each 
for $4.15. 
Including Heritage and 
Lavinia, 1 each of those 
listed (10 bulbs), for 
$3.00; 3 each for $7.00. 
NEW AND RARE GLADIOLI 
All of the following are No. 1 bulbs. Prices include postage. 
T civiriid The tallest Glad on our grounds last year was Lavinia! Its rich, unique shade 
LdVlIHd of pink, its heavy, soft texture, its height, and the enormous size of its florets 
make it one of the finest ever introduced. Lavinia is far more beautiful than several 
varieties selling at $5.00 last year. Each, $1.00; 3 for $3.75? 0 for $5.00. 
One of * he l ar S es t of all varieties, opening up as many as ten big six- 
V^Iil lal<lUc;i inch florets at one time. The color is a warm shade of light salmon 
pink. Christabel is a beautiful new variety, excellent in every way. Each, 25c; 3 for 
70c; 0 for $1.23. 
Dr LTopcS Velvety maroon with a fine edge of silver around each petal, lending a 
Ul . IlUcg silvery effect. Substance is very rich and glossy. Florets large, with many 
open ar one time. The very finest of all the dark red Glads. Note the silver edging around 
each petal in the illustration. Formerly sold at $5.00 per bulb. Each, 35c; 3 for 95c; 
6 for $1.75. 
EfP'T> T r P A G’p' First prize winner at the 1934 National Gladiolus Show, Century of 
* lEIvl 1 Avjn Progress Exposition! Also was awarded three Grand Champions of the 
show, at the Iowa State Show, Wisconsin State Show, and Minnesota State Show in 1934. 
It was the sensation at each of these four shows! Growers who saw Heritage at these 
exhibits, freely admitted that it was the largest gladiolus ever exhibited in America! It 
is a perfect pure pink color of unusual purity and freshness (falling into the pure pink 
class rather than the salmon pink), with a snow white throat and white midribs. It has 
no line in the throat nor light streakings. We measured florets a full 0 inches across 
with 14 florets open at one time. No spike had less than 20 buds and some had 1 up to 23. 
Some of the flowerheads (measuring from the first floret to the tip of the spike) were up 
to 31 inches long. For the Minnesota show, the spikes were cut within 4 inches from 
the bulb and measured over 5 feet tall! Heritage is a real giant with a strong stem, tall 
spike, enormous and many florets, perfect color, and broad, deep 
green foliage. Heritage sold at $1.50 each two years ago. Each, 
C5c; 3 for $1.75; 0 for $3.25. 
T /vf-ijo The daintiest glad in existence; its snowy, waxy texture 
A-A/lllo carries the merest tints of cream and pink. The color is 
ethereal and as one flower lover remarked, “It looks as if it would 
evaporate.” Among 1200 varieties, it was rated by one grower as 
one of the twelve finest. The big florets are about 5 inches or more 
in diameter. Each, 15c; 3 for 40c; 0 for 70c. 
Ruffled white, with a golden throat. A 
chastely beautiful new Glad of large size. 
A late bloomer. One of the best of the new varieties, attracting 
much attention wherever shown. You will love this variety. Each, 
29c; 3 for 82c; 6 for $1.50. 
Giant apricot-salmon, a close rival in color 
and size, of the famous Picardy, with im¬ 
mense 6 in. florets and tall straight spikes. Last season, when we 
had the hottest July in years and many choice varieties grew 
crooked, Mildred Louise was one of the few to come 100% straight. 
Each, 22c; 3 for 00c; 6 for $1.10. 
A superb new pure pink gladiolus of 
large size and unusual vigor. Orig¬ 
inated by a former President of the American Gladiolus Society. 
Considered a very outstanding variety by all who have seen it. 
Each, 27c; 3 for 75c; 6 for $1.35. 
An adorable glad, opening 4 to 5 florets, four 
inches in diameter, at one time. Immaculate, 
snowy white in color, not cold but rich because of its heavy waxy 
substance, blending to a very vivid pale f>ink at the edges. Ex¬ 
quisitely frilled. Each, 17c; 3 for 45c; 6 for 80c. 
TnwLlflki A recent novelty imported from Australia that you will 
l aVYiitUVl nke! Its brilliant coppery vermilion tone is different 
from the color of any other Glad. It is a strong grower that opens 
8 to 10 large florets at one time. Each, 20c; 3 for 55c; 0 for $1.00. 
Mary Elizabeth 
Mildred Louise 
Phyllis McQuiston 
Sweetheart 
Christabel 
The Gladioli were jutt beautiful. 
especially Brightside and Picardy. I’ve never seen any like them.—Mrs. Harold 
Frazier. Box 161.. San Andreas, California 
