January, 1923 
99 
/f LL the pots and pans 
(L/-Z and brooms and simi¬ 
lar essentials which acomplete, 
efficient household requires 
are classified in a booklet we 
have just prepared. 
Only after over half a cen¬ 
tury of specialization in house¬ 
hold equipment have we at¬ 
tempted this work, and only 
those articles which our ex¬ 
perts have found really im¬ 
portant and useful have we 
included within its covers. 
What equipment 
does a household need ? 
This booklet telis 
As you turn the pages of 
this booklet, we hope you 
will gain a glimpse of Lewis 
& Conger's. Our entire 
nine floors are devoted ex¬ 
clusively to household 
equipment; nothing is too 
big to be excluded nor too 
small or insignificant to be 
overlooked. 
Whether you are planning to 
furnish a new home completely or 
merely require a new dust pan or 
fry pan now and then, this booklet 
will be invaluable. 
We offer it to you free, for the 
asking. 
45th Street & Sixth Avenue, New York City 
“Nine floors of household equipment” 
Philadelph, 
Think of interesting people—and of happy homes — 
behind them you’ll find books! Globe-Wernicke Sec¬ 
tional Bookcases are planned to care for books in every 
home. Put your books into them. Add more books! 
They will grow with your library, and with the hap¬ 
piness and accomplishments of you and your family. 
Have you seen the Apartment Sectional? 
Made low and graceful—dust-proof thruout — 
no swinging doors to break—a perfect book¬ 
case for any home. Let us show you its deco¬ 
rative possibilities, in all the Deriod designs, 
popularly priced. See it almost everywhere! 
3bc Slobc^Vcrmcke C?o. 
CINCINNATI 
New York Washington Chicago 
S. Boston Cleveland Sr. Louis Name. 
\ Detroit New Orleans 
The Globe- 
Wernicke Co. 
Dept. B 3 
Cincinnati, Ohio 
Please send me with¬ 
out charge your booklet of 
Unusual Decorative Effects 
for Bookcases. 
Address_ 
Have You an Idle Fireplace 
in Your Home? 
Is it idle because a real fire means work, dirt 
and smoke? 
Magicoal will bring you all the “firelight happi¬ 
ness" of a real fire without these troubles. At a 
turn of the switch the coals will glow and flicker 
so realistically, that you can scarcely distinguish 
them from real ones. 
Magicoal operates on any lighting circuit at neg¬ 
ligible cost and goes in any fireplace - real or 
dummy - for no flue is needed. Gives heat if 
desired. 
Mayer Brothers?and Bramley, Inc., 417 W.28th St., N.Y* 
Sole Distributors for U. S. A. f H. H. BERRY World Patents 
MAGICOAL 
Res. U. S. Pat. Off. 
ELECTRIC FIRE 
Magicoal is vat- 
You’ll really 
have to see them 
to fully appreciate the 
unique beauty and individ¬ 
uality of Dolly Madison 
Bed Spreads and Sets—so 
different, so quaint, that 
they appeal at once to every 
lover of the beautiful. 
You’ll appreciate too, how 
easily they are washed and 
the fact that they require 
no ironing at all. Dolly 
Madison Bed Spreads are 
made in a variety of colors 
and shades to harmonize 
with any color combination. 
George Royle & Co. 
k Department B 
Frankford, Philadelphia . 
Manufacturers f 
Ask your dealer for Dolly Madison Bed 
Spreads or write us for name of nearest 
dealer and booklet describing and illus¬ 
trating in color other uses of Dolly 
Madison Crinkle Cloth. 
This is a reproduction from an actual 
photograph of Dolly Madison Crinkle 
Cloth. Look for the Dolly Madison 
label in the corner of every spread. 
It identifies the genuine. 
^Jprcadj 
