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First Cost and Ultimate Value 
the difficulty of felling trees under tropical skies, 
amid a close, humid jungle growth where roads are 
unknown and all transportation facilities crude— 
the fact that the tree is a solitary aristocrat in 
its native home and that individual trees must 
be sought often a considerable distance apart — 
the thousands of miles of forbidding ocean over 
which transportation is necessary before the logs 
are delivered to the mills — 
Genuine Mahogany is available to the home 
builder at a cost very little above that of 
other less beautiful, less durable cabinet woods. 
I N April and May we submitted facts 
to prove the above statement, in the 
form of actual comparisons between the 
contract price for interior trim in Genuine 
Mahogany and the alternate bids for other 
cabinet woods. 
If the initial cost of Genuine Mahogany 
trim is low, no home builder needs be told 
the worth of the ultimate investment. 
To the satisfaction of possession, the 
air of hospitality and good taste it imparts, 
should be added the practical thought of 
its economical value in a home. 
Genuine Mahogany is free from shrink¬ 
ing, warping, checking and all the other 
ills to which wood is heir. It demands 
little attention throughout the years. It 
gives a tone of beauty and self-expression 
to a home—plus an economical, practical 
trim of permanence which adds to the 
resale or rental value. 
We invite consultation on all Mahogany 
matters without charge and with full 
assurance that inquiries will not be 
used as the basis of sales solicitation. 
after all — there’s nothing like 
MAHOGANY 
MAHOGANY ASSOCIATION, Inc. 1133 Broadway, New York City 
