American Agriculturist, March 1, 1924 
227 
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FOR WOMEN AND MISSES : New York Is 
the home of 
Fashion. Therefore, Ward’s Fashion Experts 
live in New York to select all of the best styles 
for you. And when you buy your clothes at 
Ward’s you get the newest, most beautiful 
styles without paying the usual "Fashion 
Profits.” 
HOME FURNISHING: It Is a delightful 
task to select from 
Ward’s Catalogue. Experts on beautifying the 
home, artists in the selection of furnishings 
choose everything for this big Catalogue. And 
the saving you make enables you to buy many 
more things than you expect. 
FOR MEN AND BOYS: This Catalogue will 
interest you for 
hours if you will study the hundreds of articles 
for men, young men and boys. Everything you 
wear, or like, or use, from suits to sporting 
goods, from a knife to all kinds of tools are 
offered, always at a saving. 
FOR THE HOUSE: Roofing, fencing, poul¬ 
try supplies, plumbing, 
electric lighting, furnaces, stoves, and the most 
wonderful bargains in furniture, yes, even to 
doors and mill work and the house itself. All 
can be bought at Ward’s with certain satisfac¬ 
tion and at a big saving. 
FOR THE AUTOMOBILE: Riverside Over¬ 
size Cord Tires, 
guaranteed for 10,000 miles and lasting longer 
than that, will save you one-third. Why pay 
more? The same saving is offered on tubes, 
batteries, radiators—everything for the auto¬ 
mobile of standard make and quality, and with 
a big saving for you. 
FOR THE FARM : For Fifty - one years we 
have studied the farmer’s 
needs. For fifty-one years we have been friends 
with the American farmer. We have experts in 
every branch of farm work to study what lasts 
longest, what gives the best satisfaction in 
actual use. Quality first for the Farmer is our 
policy, but always we offer a saving. 
This Book Offers a Saving on Everything 
for the Home, the Farm and the Family 
Are you using this book? Do you look through it 
every week to find the right price, the lowest price 
for everything you want to buy? 
This Catalogue is now at work saving millions of 
dollars for the people of America. Are you getting 
your share of this saving? 
This page is printed 
to remind you of your opportunity 
You have a copy of this big complete Catalogue, or you 
can easily get one by writing to us. If in immediate 
need borrow your neighbor’s Catalogue until yours 
comes. The opportunity for Saving is now yours. 
Fifty million dollars’ worth of new merchandise 
is ready for your selection. Fifty million dollars’ 
worth of goods manufactured and 
bought especially for this Cata¬ 
logue, bought when prices were 
lowest, bought where prices were 
lowest—and paid for in ready cash 
to make our prices lower—to make 
your savings larger. 
Over one hundred expert buy¬ 
ers have been working for you, at 
home and abroad, carefully choos¬ 
ing the best, skillfully buying at 
the lowest prices—and the fruit of 
all this work, the benefit of all this 
experience, the advantage of all 
this vast buying power and ready 
cash— is now yours. 
24-Hour Service 
We have perfected our ser¬ 
vice for you. After much study 
and testing new systems and 
employing experts we have 
perfected a system that makes 
certain your orders will be 
shipped promptly. 
Our records prove that dur¬ 
ing the past year most of our 
orders were shipped in 24 hours 
—nearly all of our orders with¬ 
in 48 hours. 
Low Prices and Ward Quality Make 
Your Savings Double 
A low price means nothing without quality. It 
takes quality—serviceability— and low price to 
make a bargain. 
Ward quality stands for satisfaction in actual use. 
It stands for serviceability. It means the kind of 
goods that stand inspection and use. 
We do not sell “cheap goods.” We sell good goods. 
Our prices are low—but they are not price baits. We 
never sacrifice quality—serviceability—to make a 
low price. 
Look Through this Catalogue Again 
You buy something every week. This book, there¬ 
fore, offers you a saving every 
week. Before you buy, look 
through your Catalogue—com¬ 
pare prices. Remember our Guar¬ 
antee of Quality. Remember our 
Guarantee of Satisfaction—“Your 
money back if anything does not 
please you.” 
Use your Catalogue. Study 
every department of this book. 
There is a saving for you in every¬ 
thing you wear and use. There is 
a saving for you on everything 
for the Home, the Farm and the 
Family. 
MontgomeiyWard 8 G>. 
The Oldest Mail Order House isToday theMost Progressive 
CHICAGO 
KANSAS CITY 
ST. PAUL 
PORTLAND, ORE. 
FT. WORTH 
OAKLAND, CAL. 
