riNGER<LAKES^NURSERIES 
Inc. 
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FR.UIT TREES • SHRUBS VINES • ORNAMENTALS 
John Rice, Founder 
M. A. Rice, President 
Wm. J. Rice, Vice-President 
H. A. Rice, Secretary and Treasurer 
Showing our office and air-controlled storage-plant. A modern 
and progressive nursery awaits the opportunity to serve you 
GROWERS FOR OVER 50 YEARS 
Greetings to All Friends—Both Old and New 
F or more than 50 years the name of Rice has been associated 
with the nursery business. Trees, shrubs and plants from our 
Nurseries are favorably known in nearly every state in the Union. 
We are constantly trying to improve our products and service to our 
customers, because we know that these are the main source of cus¬ 
tomer satisfaction. 
^“Our propagating methods are the result of the experience of three 
generations in growing, supplemented by the result of all known and 
scientific work. Our location, in the same city (Geneva) as the State 
Experiment Station is most advantageous to our Nurseries. Nothing 
but healthy, vigorous understocks are used in propagating, thus 
producing a good fibrous root system, so necessary to future growth 
and development. Buds are selected from bearing orchards and 
blooming rose bushes, to insure trueness of variety. 
Our Nurseries are Government inspected. A Certificate of In¬ 
spection by the State Department of Agriculture and Markets is 
attached to every shipment. Our propagating and budding methods. 
Government inspection, coupled with ideal soil and climatic condi¬ 
tions (verified by the State Experiment Station’s location) Insures 
Your Success in Planting. 
In addition to growing well, stock should be properly handled 
after digging, and should be freshly wrapped the same day stock is 
shipped. Packaged Roses, Shrubs and other plants sold over a 
counter cannot have the same vitality and vigor as stock right out 
of the Nurseries and wrapped right when shipped. It costs you just 
as much to plant and care for inferior, dried-out trees and plants, 
and after all, what have you? The price of a tree or bush is the small¬ 
est part of the cost when it comes into bearing. Distance is no 
barrier, if you buy freshly wrapped stock, direct from the grower. 
We sell exclusively through this Catalog. We have no jobbers’ or 
salesmen’s commissions to pay. This saving is passed on to our many 
loyal customers, who order year after year. We earnestly solicit the 
patronage of new customers, believing you will be highly satisfied 
with our growing, packing, and properly priced methods. 
We hope you will enjoy this Catalog and place your order as early 
as possible for 
Freshly Wrapped, Government-inspected, Properly Placed 
Trees and Plants— Direct from the Grower. 
Sincerely yours, 
H. A. RICE. 
P. S. Be sure to use our Landscape Service on page 10. 
OUR LOCATION: 
Geneva is on the main routes. State Route No. 5, Federal Route No. 20. Washington Street, where we are located, is just one 
block north of the main highway. We extend a cordial invitation to all our patrons to visit our Nurseries when in this locality. 
Finger Lakes Nurseries, Inc., 
Blue Ribbon Guarantee 
This tag, attached to any Rose or Fruit 
Tree, means our extra-special grade that we 
recommend as the best grade of its kind you 
can plant. So confident are we of the growing 
qualities of any tree or plant we attach this 
label to, we will replace, free of charge, any 
bush or tree you lose, if you return label, 
with report of loss on or before October 1, 
following planting season. Following our 
planting directions with Finger Lakes Nurs¬ 
eries Blue Ribbon labeled trees and plants, 
you can’t lose. All other grades will be 
replaced at one-half price, if you report your loss on or before 
October 1 after delivery. This includes the previous spring and 
fall plantings. 
Easy Payment Plan 
Monthly payments can be arranged on orders of $50 or over. Ask 
about our Easy Payment Plan. 
Balled and Burlapped 
for Summer Planting 
Although spring and fall are the traditional seasons to plant, 
summer planting has gained great favor the past few years. If you 
can’t arrange to plant this spring, there is no reason why you should 
delay planting until fall. It costs a little more for this extra care of the 
trees in digging, but the sooner you plant, the sooner you get results. 
So order your stock Balled and Burlapped for summer planting, 
and we will dig it with ball of earth around roots, so they will not be 
disturbed; this ball will be well-burlapped around roots, and you can 
plant on arrival in the usual way. It is better not to remove burlap. 
Simply cut in strips, lay back in hole, and then fill in with soil and 
water well. For summer planting it is quite necessary to use plenty 
of water at roots. Below is the additional cost of balling and bur- 
lapping roots for summer planting. 
SHRUBS, VINES AND ROSES 
Each Each 
Up to 3 ft.$0 10 1 3 to 4 ft.$0 25 
TREES 
6 to 8 ft.$0 50 I 1 to IH-in. caliper.$1 00 
8 to 10 ft. 75 1 13 ^ to 2-in. caliper. 1 50 
