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JOSEPH HARRIS COMPANY, INC., COLDWATER, NEW YORK 
Meione ( Ger .) MUSKMELON or Cantaloupe Popone (it.) 
An ounce of seed will plant about 50 hills; 2% to 3 lbs. per acre. 
Delicious 
The Earliest Large Melon 
This fine melon is becoming more and 
more popular for local sales and roadside 
stands. It is the earliest large melon of high 
quality we have ever raised, and we recom¬ 
mend it highly for roadside trade and local 
markets. It will not stand long distance 
shipping. 
All who saw our crop of Delicious this 
summer were greatly impressed by the large 
yield, vigor of vine, uniformity of size, type, 
remarkable sweetness and fine flavor of our 
stock. See prices on next page. 
“At times in the past I have expressed to you the feeling 
that your prices on melon seeds were too high. But now I 
will say that any time I can feel confident of securing as 
fine seeds as the Delicious melon bought of you last season, 
I will gladly pay almost any price within reason. 
Not only were the melons of high quality, but the uniform¬ 
ity of the quality and appearance were of the utmost com¬ 
mercial importance.” 
March 3, 1937 Roger Millar, Lewiston, N. Y. 
Market King 
A New Medium Size Melon for Market and Shipping 
We find this new variety an exceptionally good melon for shipping as well as for local markets 
where a medium size melon is wanted. 
The fruits resemble Sugar Rock but are more oval in shape and a little larger. They grow very 
even in size and extremely heavily netted. The skin is pale green turning creamy yellow when 
ripe. The flesh is very thick with a small seed cavity, deep orange in color, of fine texture are 
sweet and unusually rich flavor. 
The vines are more healthy and vigorous than any kind we have seen, producing an enor¬ 
mous yield of fine fruit. This melon ripens normally a week later than Bender’s and practically 
the same time as Sugar Rock. See prices on next page. 
Sugar Rock or Honey Rock 
We have a fine stock of this popular melon which is largely grown in many sections because of 
its attractive appearance, fine flavor and ability to stand handling. 
The melons are nearly round about 5" in diameter, with a light green skin which turns to pale 
yellow when ripe. They are hard as a rock and covered with coarse heavy netting. 
The flesh is thick, deep orange, of fine texture sweet and of an excellent flavor. See prices on 
next page. 
This photo of a load of Bender’s Surprise melons at Henry E. Miller’s 
Farm was taken in 1936 . He had many more loads like this in 1937 . 
Bender’s Surprise 
Harris’ Specially Selected 
Northern Grown Strain 
This is without doubt the lead¬ 
ing large melon for the East. These 
huge, heavily netted melons have 
no equal for attractive appearance, 
fine flavor and long keeping qualities. 
We have bred and grown this 
stock for twenty years here on our 
own farm always paying special 
attention to high quality, earliness 
and trueness of type. This careful 
selection has made ours the one out¬ 
standing stock of this variety. 
There is no use buying inferior 
seed when Harris’ Northern Grown 
Strain can be purchased at such a 
low price. See price on next page. 
MUSKMELONS continued on next page. 
