M ic hell’s Cal ceolarias 
Michell's Introduce for the 1938 Season 
NEW CALCEOLARIA, MICHELL'S RAMONA 
This is a Hybrida grandiflora nana type which we are introducing, 
and are convinced that it will become very popular with the florists. 
It is an exceptionally free-flowering variety of dwarf, compact habit. 
The flowers are large, well shaped, and beautifully tigered, and the 
mixture contains a fine range of colors in bronze, yellow, and red. 
An excellent pot-plant for Easter sales. 
pkt. 85c.; $1.50 per trade pkt.; ^joz. $5.00 
Albert Kent Hybrids. An excellent English variety for either greenhouse 
culture or outdoors. Flowers medium in size and produced in large, grace¬ 
ful clusters in an excellent mixture. J^trade pkt. 60c.; $1.00 per trade 
pkt.; ^fOz. $2.25. 
Cloth of Gold. Medium-large flowers of pure golden yellow. Trade pkt. 
$1.00; $3.00 per faoz. 
Feltham Glory. An attractive variety of fairly dwarf, compact habit with 
flowers in a splendid color-range from bright scarlet to pure yellow, in 
self and spotted forms. Trade pkt. $1.00. 
Golden Tiger. Novelty. A new Multiflora nana type. Bright golden 
yellow flowers, spotted brownish red. Blooms are produced in masses 
that completely cover the plant, making it a splendid pot-plant for 
florists’ use. Trade pkt. $1.00. 
Hybrida grandiflora. A choice, large-flowering, tall-growing mixture. 
J^trade pkt. 60c.; $1.00 per trade pkt.; r { oz. $2.00. 
Hybrida grandiflora compacta. An attractive tigered and spotted mix¬ 
ture. Dwarf growing, i^trade pkt. 60c.; $1.00 per trade pkt.; ^joz. $2.00. 
Hybrida multiflora nana. A fine free-flowering type, with average size 
blooms about inches in diam., in a choice mixture of orange, gold 
and lemon colors, beautifully spotted. 1 ft. L^trade pkt. 60c.; $1.00 per 
trade pkt.; skoz. $4.25. 
Kelway’s Perfect Model. Originator’s Stock. A very beautiful variety 
of the large-flowering type, containing a fine range of shades and markings, 
self-spotted, brownish and prettily striped. Trade pkt. $1.00; $2.50 
per Jjoz. 
Michell’s Cin 
erarias 
CREMER’S IMPROVED PRIZE STRAIN. Wilt-resistant. This is an 
improved selection of this popular florists’ pot-plant. We believe that 
this year’s strain is the finest of this type ever to be offered to the florist- 
grower. The plants are very compact, with small leaves. Flower-heads 
are huge, and the color-range is an exceptionally fine selection of all the 
most popular colors, very carefully blended. Original signed trade pkts. 
$1.50; $2.25 per ^oz.; jSjoz. $4.00; $8.00 per ^oz. 
WEISSENSEER (White Sea). A new Multiflora Cineraria with flowers 
almost twice as large as the regular Multiflora nana strain. It comes in a 
fine range of blue, rose and red shades, with each individual flower having 
a decided white-zoned center. The plant is small-leaved and of dwarf 
habit. A distinct variety and a most attractive pot-plant. Originator’s 
Stock seed only. J^trade pkt. 75c.; $1.25 per trade pkt.; ^oz. $5.00. 
MULTIFLORA NANA, Potsdam and Berlin Market Strain. Very 
dwarf and compact. Flowers of large size, produced in great profusion 
and in a range of fine colors. j* trade pkt . Trade pkt. 
Mixed Colors .^oz. $2.50. .$0 60 $1 00 
MULTIFLORA GRANDIFLORA MAXIMA. This new Hybrid is a cross 
between Multiflora nana and Grandiflora. Individual florets measure 
2 to 3 inches in diameter and are produced in quantities of 100 blooms 
and over to the plant. We offer it in mixed colors only. Vitrade pkt. 60c.; 
$1.00 per trade pkt.; yjoz. $4.00. 
HOWARD & SMITH’S STRAIN. A fine strain of large-flowering, Hybrida 
grandiflora, large-leaved type, grown by a California specialist. Trade 
pkt. $1.00; $3.00 per ^oz, 
GRANDIFLORA PRIZE STRAIN. Our Grandiflora Prize Strain produces 
immense trusses of large flowers often measuring 4 inches across. Makes 
exceedingly decorative pot-plants. ^ trade pkt. Trade pkt. *oz. 
Dwarf, Mixed .$0 60 $1 00 $2 50 
Medium Tall, Mixed . 60 1 00 2 50 
Stellata hybrida, Mixed. Tall. 50 1 00 
See front of this circular for illustration of 
NEW CALCEOLARIA, MICHELL'S RAMONA 
Michell’s Giant Pansies 
Michell's Introduce for the 1 938 Season 
ZVOLANEK’S GIANT CLIMBING PANSY 
We are pleased to advise our customers that after many years of 
painstaking work, Mr. C. Zvolanek has succeeded in producing this 
magnificent strain of Tree Pansy, which we consider the finest of its 
type. The plants grow to a height of 3 feet and produce immense 
blooms on stems l6 to 18 inches long. The colors are a pleasing blend 
of light and dark shades. This strain is very free flowering, making it 
ideal for winter forcing, when the blooms will command a high price. 
We offer the originator’s strictly new-crop seed, ready for delivery 
early in June. Trade pkt. (100 seeds) $1.75; $5.00 per 3 trade pkts. 
NEW GIANT PANSY, MICHELL’S “SPRINGTIME.” We are pleased 
to offer this splendid new early-flowering Giant Pansy whose blooms 
measure 3L£ to 4 inches across. The plants are of very dwarf habit, in a 
superior mixture of light colors so popular in the spring garden. An ex¬ 
cellent type for early sales in boxes or baskets. Trade pkt. 50c.; $1.00 
per J/goz.; k£oz. $1.75; $6.50 per oz. 
NEW BABY PANSY, MRS. A. H. SCOTT. Dainty Baby Pansy which 
does not grow more than 3 inches high. Flowers are similar in color to 
Lord Beaconsfield. Very free flowering and a fine suggestion for the rock- 
garden. Trade pkt. 50c.; $1.00 per oz. 
MAPLE-LEAF GIANTS. A new variety producing giant flowers measuring 
4 to 6 inches across, of perfectly round shape and in an excellent mixture. 
This is without doubt the largest of the giant-flowering types and for 
exhibition purposes and private trade, the florist should grow some of this 
strain. Trade pkt. 50c.; $2.25 per Yoz.; oz. $8.00. 
AMERICA. A very select, extra-early, dwarf giant-flowering strain. The 
plants are short, stocky and of vigorous growth, exceptionally free flower¬ 
ing and in a fine mixture of popular shades. For florists and market gar¬ 
deners, this is undoubtedly the money-making Pansy. Trade pkt. $1.00; 
$1.50 per y%ox.\ ]/ioz. $2.75; $10.00 per oz. 
ENGELMANN’S SPECIAL MIXTURE. A new variety and a truly Giant 
Pansy that is in a class by itself. Flowers 3 to 4 inches across, on long, 
heavy stems, and produced well above the foliage. Contains a great 
variety of colors, both light and dark, with a good percentage of bronze 
and red shades. Trade pkt. 75c.; $2.25 per Yoz.; oz. $8.00. 
MICHELL’S NEW SWISS GIANTS. We are proud to offer this excellent 
strain to our trade. The flowers are enormous, of beautiful velvety 
texture, on long stems and in a mixture that is unsurpassable for its 
many unusual colors such as salmon, dark blue, pink, mahogany, 
yellow and red, all of which are beautifully blotched. This variety is 
also excellent as a cut-flower. Trade pkt. $1.00; $1.50 per }/goz.; Yuz. 
$2.75; $10.00 per oz. 
Trade pkt. 
34oz. 
Oz. 
SWISS GIANTS (ROGGLI), Alpenglow. A fine 
range of cardinal-red shades with dark blotches. . . . $0 
50 
$1 
75 
$6 00 
Berna. Very rich, velvety purple-violet of extra 
quality. 
50 
1 
75 
6 00 
Lake of Thun (Ullswater). Color marine-blue 
with deep blue blotches. 
50 
1 
75 
6 00 
Mont Blanc. Nearly pure white, with three large 
blue blotches. An excellent addition to the 
Roggli strain. 
50 
1 
75 
6 00 
Rhinegold. Deep golden yellow with black 
blotches on the three lower petals. 
50 
1 
75 
6 00 
Roggli. Improved Swiss Giants. Large flowers 
with overlapping petals in many brilliant colors 
and shades. Excellent for greenhouse culture. . . . 
i^oz. $1.00; $22.00 per yib .. . 
50 
1 
75 
6 00 
PANSIES, GIANT-FLOWERING MIXTURES 
Michell’s Giant Exhibition, Mixed. A giant strain of heavy texture and 
varied shades and colors. Trade pkt. 50c.; $1.00 per Yoz.; Yoz. $1.75; 
$6.50 per oz.; Ylb. $24.00. 
Triumph of the Giants, Mixed. Many beautiful, rich and rare shades. 
Trade pkt. $1.00; $2.25 per J^oz.; oz. $8.00; $30.00 per Ylb. 
Giant Trimardeau, Mixed. Trade pkt. 25c.; $1.25 per oz.; Ylb. $4.00. 
Mme. Perret. Especially rich in red shades. Trade pkt. 30c.; $1.50 per oz.; 
MIb. $5.50. 
Masterpiece. Frilled Pansy. Beautiful rich colors; petals curled or waved. 
Trade pkt. 50c.; $3.00 per oz.; Ylb. $10.00. 
Fine English Mixed. Large flowering. Trade pkt. 25c.; $1.00 per oz.; 
i^Ib. $3.00. 
GIANT PRIZE OR BEDDING PANSIES 
SEPARATE COLORS Tr 
Azure-Blue.5 
Black-Blue 
Emperor William. Blue. 
Hortensia-Red 
King of the Blacks 
Lord Beaconsfield. Purple-violet. 
Peacock. Blue, claret, and white. 
Snow Queen. Pure white. 
White with Eye 
Pure Yellow 
Yellow with Eye 
Mrs. P. S. du Pont. Golden apricot, flushed salmon 
J^trade pkt. 30c.. . 
2 pkt. 
Oz. 
341b. 
30 
$i 
50 
$5 
50 
30 
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50 
5 
50 
30 
i 
50 
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50 
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i 
50 
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50 
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i 
50 
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50 
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50 
5 
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i 
50 
5 
50 
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i 
50 
5 
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30 
i 
50 
5 
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50 
7 
00 
♦ ♦♦ ALL PRICES SUBJECT TO MARKET CHANGES ♦ 
♦ ♦ 
