OUR SUGGESTIONS REGARDING THE 
VARIETIES TO PLANT 
(See page 40 for cultural instructions) 
CANTALOUPES FOR SHIPPING 
Our business has been closely associated with the cantaloupe industry 
since the first Green Fleshed Rocky Fords were shipped from our home 
town._ Our catalog has carried the continued story of the improvement in 
varieties of shipping cantaloupes. As your selection of the proper sort is 
of vital importance, we make the following suggestions. In districts not 
subject to powdery mildew, the Improved H. B. No. 36 and 1939 H. B. will 
be found the most satisfactory early sorts. For roadside market and bulk 
hauling in trucks, or if on extremely large melon is required, use Burrell's 
Jumbo. H. B. Burrell's Superfecto is excellent for late market and continues 
to be widely used. The Powdery Mildew Resistant No. 45 was “good news'' 
to Imperial _ Valley and other snippers where the industry was in danger 
of being ruined by mildew. Growers believe that this new variety marks 
on important milestone in the progress of the industry. More than 8,000 
crosses were made under the direction of Dr. Ivan C. Jagger. From these, 
the 45 was selected as being the best for reproduction. It combines 100% 
resistance to powdery mildew with better shipping quality than was here¬ 
tofore thought possible. 
MELONS FOR LOCAL AND ROADSIDE MARKET 
The Honey Rock we offer is an improved stock having a heavier netting, 
thicker flesh; it is especially favored in Michigan, Wisconsin and Indiana. 
The New Pride of Wisconsin combines the delicate flavor of Honey Rock 
with the better texture of flesh of Hearts of Gold. Queen of Colorado is, in 
our opinion, the best all-around muskmelon vet introduced. Those wishing 
larger melons prefer Osage, Jumbo Burrell Gem, Original or Jumbo H. B., 
Anne Arimdel and melons of the Tip Top class which include Tip Top, 
Bender's Surprise and Milwaukee Market. Our Milwaukee Market is on 
exceptionally thick fleshed strain of this valuable variety. Do not forget 
the Golden Glow Honey Dew. This will add color to your roadside market 
display. It is a very fine melon, and being earlier than the regular Honey 
Dew, can be grown farther north. Cantaloupe and Muskmelon are special 
items with us and we firmly believe that better seed than we have of 
these, is not obtainable. 
MARKET ONLY GOOD MELONS 
With all cantaloupes the customer develops an appetite and buys regu¬ 
larly if the melons are always good, but poor melons destroy the desire for 
melons and those who would be good buyers, turn to peaches and other 
fruits instead. 
Don't pick cantaloupes green. 
Don't pick cantaloupes from rusted vines. 
Don't pick cantaloupes from aphis covered vines. 
Don't pick cantaloupes from vines diseased with mildew.. If cantaloupes 
are subject to mildew in your district, we suggest that you use the Powdery 
Mildew Resistant No. 45. 
Don't pack melons you would not buy to eat yourself if you were the 
customer. 
Don't buy cheap seed. Your crop costs about fifty dollars per acre, 
and often more, considering rental of land, ^ before you being to pick; 
and poor seed may cut the value of the crop in two and even more. Two 
to four dollars per acre for the best seeds is small compared with other 
costs. Buy the best seed. 
“Plant seeds of known origin." 
We grow the cantaloupe seed we sell. 
Cutting a fine field of cantaloupes for seed. One reason why our cantaloupe 
seed is better being that the seeding is done by^ our own crew of men. We 
have better control of the operation and experienced employees wash and 
dry the seed. Selections and rejections can be made if necessary and danger 
of mixture is less. Chance of receiving seed from market fields is eliminated. 
This method is better than contracting with the farmer os practiced by some 
sources of supply. 
See page 100 for Special Prices to Market Growers. 
41 
