4 
AMERICAN BULB COMPANY 
CHICAGO AND NEW YORK 
i 1 
ALL-DOUBLE 
DE LUXE 
PETUNIAS 
Victorious Strain 
New All Double Flowering Fringed Petunia "World Beauty," Original Strain 
(Named and Introduced by the American Bulb Company) 
"ORCHID BEAUTY" 
(Illustrated on page 5) 
The popularity that "World Beauty" has 
achieved with the trade and the public 
prompted the introducers of this val¬ 
uable kind to endeavor to produce an 
orchid-colored variety of the same type 
and of equal value. 
After several years, they have accom¬ 
plished their objective. "Orchid Beauty" 
is 100 percent outstanding. Flowers are 
a beautiful orchid, heavily veined 
deeper lilac or violet. 
As with most Petunias, there is a slight 
variation in the shading. We recom¬ 
mend this kind as being on a par with 
"World Beauty." 500 seeds. $1.25 
1,000 seeds. .$2.00 3,000 seeds. .$5.00 
"WORLD BEAUTY"—The "Queen" of All Petunias 
Produces (from seed) practically 100% large double fringed flowers of the 
most beautiful rosy carmine color, wonderfully free blooming plants of the 
dwarf, compact growth which makes this grand new sort particularly 
desirable for pot plants as well as bedding. "World Beauty" has really 
created a sensation wherever shown. A few plants in bloom for demon¬ 
stration to the public early in the season will undoubtedly result in an 
active and most profitable demand for this new favorite. 
AMERICAN BULB CO., Chicago. Bremen, Indiana, May 31, 1938. 
Your "World Beauty" Pink and Double "De Luxe" Victorious Mixed 
Petunias have proved to be good money makers for me. Both kinds seem 
to be Petunias for which the public do not hesitate to pay a fair price. 
KOONTZ GREENHOUSES, Geo. W. Koontz, Prop. 
AMERICAN BULB CO.: Seattle, Wash 
The Petunia seed "World Beauty" I got from you came 
percentage double, and in 4-inch pots sold all at 50c each. 
SAXE FLORAL CO., Per J. N. Saxe. 
June 9, 1938. 
fine, large 
For Mother's Day, "World Beauty" has proved to be an ideal pot plant 
and a worth-while profit provider. We introduced "World Beauty" to 
the trade and are again securing our seed supply from the originator, 
thereby insuring our customers the true variety. Sow seed early and 
follow with successive plantings up to March 1st next. We say by all 
means if you culture Petunias, do not leave "World Beauty" off your list. 
It is unquestionably the "last word" in Double Petunias. (Illustrated above.) 
Price of "World Beauty" Seed, Original Strain— 
500 seeds. $1.25 1,000 seeds. $2.00 3,000 seeds. $5.00 
1/64 oz. $6.50 1/32 oz. $12.50 
Giant Fringed Dwarf Mixed 
All Double 
A special choice mixture of the various varieties that constitute the Vic¬ 
torious strain. The flowers are large, exquisitely ruffled and fringed, and 
are frequently 5 inches across. The color range is nothing short of brilliant. 
Vz Tr. Pkt. (500 seeds). $1.25 Tr. Pkt. (1,000 seeds). $2.00 
3 Tr. Pkts. (3,000 seeds)_ $5.00 1/64 oz. $6.00 1/32 oz. $11.00 
VARIOUS DOUBLE PETUNIAS 
Carnation-Flowered Mixed 
Another 100 per cent double flowering Petunia of extraordinary merit. 
Individual flowers are not so large as the maximum type offered above. 
Height 13 inches. Ideal for pots and bedding. 
Mixed Colors. Tr. Pkt. $1.50 
A Desirable Shrimp Pink Double 
Shepherd's Pride. Attractive shade of salmon or shrimp pink. Produces 
about 60 per cent of large double flowers, the balance beautiful single 
blooms. p 2 Tr. Pkt. 75c Tr. Pkt. $1.50 3 Tr. Pkts. $4.00 
Choice Small Flowered Double Petunia 
"Double Rosy Morn" Dwarf 
This beautiful small-flowered Double Pink Petunia has come into the 
greatest favor, especially as a pot plant. However, since seed produces 
only a nominal number of double flowers, it is well to sow early and 
take cuttings from the true double. The single flowers produced from this 
strain are, however, equal to the highest type of Rosy Morn, and all 
available. Tr. Pkt. $1.00 1/64 oz. $1.75 1/32 oz. $3.00 
