Insist on Verified Origin Alfalfa Seed 
Above is a photograph of our Mr. Richard Burn, (taken October, 1938) in the Mitchell Air Port Field. This field was 
seeded down in April, 1935, with Disco Alfalfa seed and notwithstanding the ravages of grasshoppers, drouth, hot 
winds, etc., which it has gone through these past three years, this field is in excellent condition, truly a remarkable example 
of results obtained and maintained by using Disco Alfalfa Seed. 
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too late for caution after seed is planted 
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Don't gamble with your chances of obtaining a 
satisfactory and profitable alfalfa patch by sowing 
unadapted seed. 
The introduction of the U. S. Verified Origin 
Service referred to in greater detail below was not 
prompted by governmental whim or demand, but 
was sought by reputable seed houses not only for 
the protection of their farmer customers, but also 
for their own protection as they found they were 
suffering from the unfair competition of unscru¬ 
pulous dealers substituting either southern grown 
or imported seed for South Dakota or other seed of 
northern origin, and these unscruplous dealers could 
undersell. In fact their actions made it impossible 
for the honest dealer to compete with the others in 
price and make a legitimate profit, without which no 
business can survive and continue to give service. 
The Verified Origin Service is not an exclusive 
organization. Any seed dealer who is willing to 
comply with the simple requirements of the service 
may become a member. There is an old saying 
which goes like this, nod is as good as a wink 
to a blind horse" and if a seed dealer is not a mem 
ber of the Verified Origin Service, echo answer.s 
why? 
We Avail Ourselves of This Government 
Service for Your Protection 
As an additional safeguard to our 
customers, through arrangement with 
the United States Department of Ag¬ 
riculture, under which our stock rec¬ 
ords are inspected and supervised by 
that department, we are authorized to 
issue verified origin certificates for alfalfa seed sold 
by us, the locality of production of which has been 
verified by a Federal Inspector. Disco alfalfa can 
be supplied with veried origin certificate. 
The unusually short crop, which will undoubtedly 
mean that there will not begin to be enough hardy 
northern grown seed to supply a normal demand, 
will constitute quite a strong temptation in some 
quarters to practice substitution, and we, therefore, 
recommend that buyers of alfalfa seed insist on 
Verified Origin seed. 
SAFEGUARDS 
In no business or profession in the world does the integ¬ 
rity and reliability of the vendor loom so large as in the 
seed business, and possibly no single variety of seed has 
been more substituted with resultant loss to the buyer than 
alfalfa. As a safeguard to our customers we adopted, some 
years ago, the plan of sealing our alfalfa with the Disco Seal. 
Every Bag of Disco Alfalfa Sealed 
The popularity and superiority of Disco Alfalfa 
has caused many unscrupulous dealers to at¬ 
tempt to substitute. Instances have frequently 
come to the attention of our salesmen where 
intending planters have been told that they 
could be supplied with our seed, or just as good, 
practically the same, and so on. Discriminating 
buyers will insist on the Genuine Disco, to be 
obtained direct or from authorized Disco dealers. 
For your protection and our own, every bag of 
Disco alfalfa will have a seal bearing the Disco 
brand, our registered trademark. Look for this, 
without which none are genuine. 
INOCULATION 
When sowing alfalfa, sweet clover, or any other legume 
for that matter, be sure to use a bacteria which will help 
you to get a stronger stand than you would otherwise obtain. 
Inoculation has proven time and again to be a decided 
help in obtaining not only a stronger stand, but also an 
increased yield. The leading experiment stations use 
and recommend an inoculation. 
Below we give you the prices on Nitragin. For price 
on McQueen’s Inoculation, see page 30. 
Nitragin 
INOCULATOR PRICES 
When Ordering, Always 
Specify Name of Seed 
LESPEDEZA 
Size Retail 
1 bo. ea.$ .1) 
2 be. ea.. .19 
5 bu. ea_1.00 
PEANUTS, SOY BEANS, 
COW PEAS, LIMA E.iiNS 
1 bu. ea._$ .30 
2 bu. ea_ .50 
5 bu. ea.1.09 
10 bn. ea.. 1.S9 
*25 bu. ea. .3.03 
*25 bu. size packed oily for 
Soy Beans,CowPeas,Peanuts 
NITRAGIN GARDEN SIZE for Garden Peas, Beans, Sweet 
Peas, Lima Beans and Lupines. Enough for 4 las. seed. 
Retail Price_lOe each. 
ALFALFA, all CLOVERS 
Size Retail 
Vz ea.S .39 
1 bu. ea.50 
2V^bu. ea.. 1.00 
VETCH, AUSTRIAN PEAS, 
CANADIAN PEAS, BEANS 
Yz bu. ea.$ .25 
1 bu. ea.41 
•l%bu. ea.SO 
S bu. ea.. 1.70 
*12Vz bu. ea_4.00 
*“ 100 lb.”& 12 y 2 bu.si 2 e, 
packed only for Veteb&.Peas 
Don't throw your money away on unadapted foreign grown Alfalfa Seed 
The DAKOTA IMPROVED SEED COMPANY 
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