THE BLUE BOOK FOR FLORISTS 
23 
NOVELTIES FOR 1939 t 
'lant introductions which will meet with popular demand in 1939 . 
florist will profit by offering these introductions to his trade. 
PHILODENDRON CORDATUM 
The Best Vine for Indoor Growing 
This climbing genus has been taken up by the 
florists’ trade in a large way, since this plant 
adapts itself unusually well to the unnatural con¬ 
ditions of the average home better than most any 
other plant. A very large demand has ensued 
from the public. It is particularly suitable for sun 
parlor decoration, but does equally well in any 
part of the house, even in comparatively dark sit¬ 
uations. Can be grown successfully in pots or 
hanging baskets, but seems particularly “happy” 
in wall pockets. Florists have found an unusually 
large demand for this valuable trailing vine and 
it can be merchandised with the assurance of giv¬ 
ing utmost satisfaction with a minimum of care. 
It furnishes a beautiful “green atmosphere” and 
attracts no little attention. Try out this valuable 
plant in a merchandising way; we are sure you 
will follow with a repeat order in a short time. 
2 *4-inch Pots $1.20 per 12, $8.00 per 100, 
$75.00 per 1000. 
TRITOMA TOWERS OF GOLD 
L - 
The Golden Poker Plant 
Towers of Gold is unquestionably the fin-s 
est and most worth while Tritoma introduced 
since Pfitzeri. Its bold, compact, rich yellow 
flowers are profusely produced. It is at its 
best in August and early September when 
good flowers are hard to get. Towers of 
> 
Gold is particularly fine for cutting, and most 
impressive in the border. It is a really fine 
plant and should be in every garden where 
its stateliness and golden yellow color will 
make it one of the most outstanding subjects. 
$3.25 per 12, $25.00 per 100. 
