“True to Name” is Not Enough 
BUD SELECTION ' Produces True to 
Type — Controls Size, Shape, Color, 
Appearance and Quality 
you NEED THE “TRADE-MARKED” 
DEPENDABILITY OF GREENING 
SUPER-SELECTED FRUIT TREES 
Greenins "BUD SELECTION” is crop dssurdnce so fdr ds it is possible to 
dssure dnything ^so dependent upon ydridble conditions of soil, clinridte, cdre, 
etc. Greening BUD SELECTION” tdkes the guesswork out of fruit tree 
buying. It dpplies the principles of trdde-mdrked merchdndise to d commod¬ 
ity which heretofore hdd to be tdken Idrgely on fdith. 
You mdy be setting out d new orchdrd. You mdy be repidnting or regrdfting. 
No mdtter whdt it is, your selection of stock is highly importdnt. As d fruit 
grower, you know thdt there dre certdin risks which you cdnnot dvoid. 
Demdnd for your crop mdy vdry; prices mdy fluctudte,- certdin elements of 
chdnce dre inescdpdble. There is one risk, however, which you need no 
longer tdke, dnd thdt is the risk of pidnting unrelidble trees—of investing 
time, money dnd yedrs of your life in fruit trees of unknown or uncertdin 
fruiting dbility. 
j 
This No. 1 Jonathan apple tree, parent for Super-Selected strain, produces 
the largest Jonathan apples known and nearly 3 times the crop of any other 
tree in the orchard of Robert Anderson, Covert, Michigan 
GREENING "'BUD SELECTION"' MEANS CONSTANT ORCHARD IMPROVEMENT 
More A s Fewer Culls—Bigger Yields—Bigger Profits 
Every line of effort in connection with Greening "BUD SELECTION” 
hds been directed toward one dll-importdnt and all-inclusive purpose, and 
that is, to make scientific bud selection commercially profitable to the grower. 
Science for Science’s sake alone has no place in the Greening plan of 
action. Science for profit’s sake—for orchard improvement—is the primary 
objective of all Greening research. 
BIGGER CROPS 
Aside from the extra expense of picking (which you are naturally pleased 
to pay), the most prolific tree in your orchard costs no more in time, care 
and materials than the poorest mongrel. 
Greening’s Registered Pedigreed trees produce the maximum crop under 
any given set of soil and climatic conditions. They do it regularly and con¬ 
sistently, because that profitable fruiting ability is bred into them by scientific 
"BUD SELECTION.” 
BETTER COLOR 
You see the possibilities for fruit improvement, through Greening "BUD 
SELECTION” in orchards everywhere, the possibilities of obtaining better 
and more uniform color. 
Color and general appearance are becoming more and more important 
all the time. Improved color is one of the major objectives in orchard im¬ 
provement. Greening BUD SELECTION ” gives it to you. 
EARLIER BEARING 
Time is money—in the fruit growing business, more so than in practically 
any other business you can name. When you plant a mistake, it takes several 
years to find it out. Trees that lag in development—that make their growth 
slowly—reach their bearing age late—are expensive trees at any price. In 
production, it isn’t "How much per tree” that counts, but "how much 
per acre.” 
Greening’s Registered Pedigreed trees will average to bear earlier than 
ordinary fruit trees. 
UNIFORM RIPENING 
Any noticeable irregularity, in blossoming and ripening complicates 
spraying, picking and marketing activities. A week or ten days variation in 
time can materially affect the stability and profit margin on your crop. 
Greening’s Registered Pedigreed Trees represent the highest develop¬ 
ment of uniformly consistent performance in this respect 
CHIMERA (PONOUUNCED KI-MtRAZ) 
The word "chimera” comes from Greek mythology meaning "Three beasts 
living in a single body.” A chimera in a fruit sense is an apple, a portion of 
which is large and a portion of which is small—or a portion of which is 
solid in color and a portion of which is striped. 
Chimeras are mixtures—undesirable mixtures—imperfect fruit—less salable 
—less profitable to the fruit grower. Greening scientists study chimeras as a 
doctor studies his laboratory findings. Through this study we segregate and 
separate the undesirable qualities and characteristics. We eliminate the 
undesirable—we stabilize perfection. We give you fruit trees each variety 
of which always produces "true to form.” 
Examples of profitable and un¬ 
profitable apples. At left a 
chimera—an example of a 
mixed small Wealthy and 
Giant Wealthy. Note the 
gnarled effect. At right is a 
Solid Red McIntosh of clear 
quality. 
• 
Photos from Bureau of Plant 
Industry, U. S. Dept, 
of Agriculture 
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