Tne 
Preferred 
Stock 
The 
Preferred 
Stock 
TO THE TRADE 
We thank yon for the patronage that you have given us 
this season. It has been probably the busiest and best 
Selling season that we have ever had. We haven’t made 
any money, because of the ever increasing cost of produc¬ 
tion, but if we are able to break even, besides subscribing 
to the various war funds and buying some liberty bonds, 
so as to keep the boys in the trenches until victory is won, 
we shall be satisfied. We doubt if any nurserymen will 
make any very long profits this season. 
Prices generally will have to increase next season very 
materially, not only in order to enable nurserymen to keep 
abreast with the times, but also to stay in business, and in 
order to bring about an increase in prices, there will have 
to be co-operation between the wholesaler and retailer. 
Every nurseryman should try to be present at the Nur¬ 
serymen’s Convention, in Chicago. New problems will be 
presented there which need the attention of every man in 
the Trade. If you are not a member, join now. 
Back up the Market Development Fund. It will mean 
dollars to you, and no nurseryman can afford to stay out 
of it. 
Too much praise cannot be given our Secretary for his 
efficient work in getting nursery stock placed in the “Pre¬ 
ferred” class of freight. Keep him on the job. 
We expect to have our usual good supply of J. & P. 
specialties, such as Roses, Clematis, Tree Hydrangeas and 
also a full line of Perennials, Shrubs, Shade and Fruit trees. 
Jackson & Perkins Company 
! NEWARK - - NEW YORK 
Subscribers to “Nurserymen’s Fund for Market Development.” 
The The 
Preferred 
Stock 
Preferred 
Stock 
To Illustrate:- 
“We received the car you shipped Ms this morning. 
Our only regret is that we did not order more from 
you.” 
—Rye Nurseries, 
Rye, New York, 
April 24, 1918. 
That is quoted to illustrate a point: The order was sold 
in sharp competition,—not of price but of quality, for their 
trade is critical, local and permanent. Mr. Fremd knew 
what he wanted; he came to see our stock,—explained his 
needs,—gave us his order. For his high-class trade he 
could not afford to auction off his order; he bought with 
personal knowdedge of the relation of price to value. He 
saw the stock. 
Most of our sales have been made to nurserymen who 
have visited our plant and have seen our stock. And we 
take pride in the fact that every order filled has brought 
us other orders. 
We want to acquaint you with the quality 6f our goods 
and service; we assume, of course, that you realize there 
are different values in the same article; we all realize that 
but we have been slow to admit it. 
Acquaintance with this new wholesale business can ad¬ 
vantage you as well as us. 
Princeton Nurseries 
at Princeton, in New Jersey 
Growers for Nurserymen Only. 
June first. 
FRAMINGHAM QUALITY 
NURSERY STOCK 
for 
YOUR RETAIL TRADE 
We gTow the grade of evergreens, trees, shrubs and 
vines that will bring repeat orders from your cus¬ 
tomers. 
Now is the time to prepare for Fall business. IMake 
us a visit during your vacation, inspect our stock 
and reserve what you require for Fall shipment. 
l^dvITVin 
ingK 
FRAMINGHAM 
MASS. 
mil’s Evergreens 
You can work up a good profitable trade in Evergreens 
if you have the right kind of stock. Our main specialty 
for over half a century has been the propagation of young 
Evergreen stock for the wholesale trade in immense quan¬ 
tities at low prices. 
We have all the leading varieties in small sizes, for all 
purposes, suitable for lining out to grow on for your trade. 
Nurserymen who have heretofore depended on Europe 
for their young Evergreen plants can now be assured of a 
good reliable source of supply right here in America, and 
we solicit the opportunity of quoting on your requirements. 
“Made in U. S. A.” and “American Stock for American 
Planters” should, from now on, more than ever, be the 
slogan of American Nurserymen for it means “money 
saved in the long run” to start with nice, strong, sturdy, 
vigorous American-grown stock which has been produced 
right here in America. 
YOU want to keep posted on Evergreens; 
WE want to become better acquainted with you; 
Let’s get together. 
♦ 
♦ 
II ! 
I'! 
« ; 
\ 
I 
E 
The D. HILL Nursery Co.,Inc. 
Evergreen Specialists 
LARGEST GROWERS IN AMERICA 
Box 401 - Dundee, Ill. 
When writing to Advertisers please mention the National Nurseryman. 
