The ultimate aim of landscape design is to produce the maximum 
of beauty consistent with utility. To attain this result, it is 
usually best to secure the services of an experienced landscape arch¬ 
itect, whose assistance will not only serve to avoid errors but will 
also save expense and time. 
The Swiss Floral Co. maintains a landscape design department 
which will gladly aid you in every way. Heading this department is 
the President of the Go,, Mr. J,G. Baoher, who is perhaps the best 
known garden authority on the west coast, and has been in active gar¬ 
dening business since 1906, Also in the employ of the Company is Mr. 
T.O, Stapleton, trained landscape architect, who is able to present 
you with colored perspective and elevation sketches which enables one 
to see what their yard would look like if properly planned and planted. 
The smaller the yard the more necessary the plan because every square 
inch must be utilized to advantage. 
We realize that so many factors enter into the proper planning 
of home grounds, which are so puzzling to the amateur, that the advice 
of experts is of unlimited value. We invite you to consult with us 
freely for suggestions and estimates. In plantings of some size, fee 
for plans will be credited on statement for plant material. 
People everywhere are beginning to realize that the planting of 
their home along modern lines is au investment, not an expense. 
Your real estate dealer will tell you that a house with a modern de¬ 
signed planting commands a much higher price, A modern development 
of your grounds is a safeguard to your property and the best savings 
bank in the world. Phono or write us if you arc thinking of garden 
alterations or new planting. We arc able to serve anywhere within 
reasonable distance. Phone So. 6100 or Tr. 9865. 
