70 
THE NATIONAL NURSERYMAN 
to eliminate the misunderstandings and disputes that 
have marred their relations with fruit growers for many 
years. The growers should meet them half way. 
Quality in nursery stock means more than vigor and 
freedom from disease. It means, also, greater uniform¬ 
ity of root and branch, a finer discrimination in the 
selection of root-stocks, and a guarantee that promotes 
confidence. Quality trees will cost more than ordinary 
trees, and will he worth more. The fruit grower should 
be willing to pay for value received. These are matters 
in which the nurseryman and the fruit grower are inter¬ 
ested in equal degree. I should like to see a representa¬ 
tive from each State horticultural society meet with the 
National Association of Nurserymen each year, to con¬ 
sider their common problems. Mutual recrimination has 
accomplished nothing; mutual forbearance and co-opera¬ 
tion may accomplish much. 
ANNUAL MEETING OF WESTERN ASSOCIATION 
OF NURSERYMEN 
The Western Association of Nurserymen held its thir¬ 
ty-third annual meeting at Kansas City, January 24th 
and 2oth. 1923. The attendance was notable, perhaps 
not so much from a numerical point of view, as the 
standing of the members in the trade and the large extent 
of territory which they represented. 
The Western Association is made up almost exclusive¬ 
ly of firms who are also members of the American Asso¬ 
ciation of Nurserymen, so it practically amounts to a 
mid-winter meeting of the "National" association. It 
is certain that policies endorsed by it would also be sup¬ 
ported by the National Association. Much enthusiasm 
was evident and it was gratifying to note the frankness 
in dealing with subjects that were brought up for discus¬ 
sion. everyone took part. There was only one meeting, 
that was in the meeting room, not two-thirds in the 
meeting room and one-third in the lobby of the hotel, as 
very often happens on such occasions. This is a very 
healthy condition as it shows the members realized they 
were there for the purpose and gave it their undivided 
attention. The papers read all showed their authors had 
given them thoughtful and serious consideration and 
when a resolution was adopted one felt that it was being 
adopted by the association, as a whole, and not by a 
clique. There were several subjects brought up which 
will undoubtedly receive further consideration by the 
nurserymen at the meeting of the American Association 
in June, particularly the adopted Code of Ethics and the 
subject of Publicity and it is to be hoped that all mem¬ 
bers of that association will give some preliminary 
thought to these subjects so as to be prepared to discuss 
them at that time. 
PUBLICITY 
In regard to publicity, namely the Market Develop¬ 
ment Campaign, directed by Mr. F. F. Rockwell, as chair¬ 
man of the committee appointed by the American Asso¬ 
ciation; and the “Plan to Plant Another Tree movement, 
under the direction of Jim Young, secretary of the Illinois 
State Nurserymen s Association, from the points brought 
out at the meeting there seems to be every reason to be¬ 
lieve that both of these movements should be fostered. 
They can work hand in hand and each one helps the 
other. If the "Plan to Plant Another Tree” movement is 
divorced from the Illinois Association and carried on as a 
separate and specific campaign there is no reason why it 
should not be fostered and supported by the American 
Association. Both have their good points and both tend 
to increase the sale of nursery stock. 
RESULTS OF CASH WITH ORDER PLAN 
The paper read by Mr. J. Frank Jones—"Results of 
Cash With Order Plan”—published on a separate page, 
created much interest and deserves very careful consid¬ 
eration by every nurseryman who does a nursery busi¬ 
ness. His ideas and the result of his experience along 
this line, as outlined in his paper, should prove to be of 
extreme value to them. 
REPORTS ON BUSINESS CONDITIONS 
The reports of the members from different sections of 
the country all point to better business conditions than a 
year ago. The average sales to date, as compared with 
last year, is estimated as fully 15% greater. 
RELATIONS WITH LANDSCAPE ARCHITECTS 
The subject of "Trade Relations With Professional 
Landscape Architects” was presented by F. W. Yon Oven, 
while no definite action was taken the subject was thor¬ 
oughly discussed. The Code of Ethics adopted, as print¬ 
ed on a separate page, was considered to cover the sub¬ 
ject and that the giving of discounts to architects could 
be interpreted as contrary to the spirit of the code. 
CODE OF ETHICS 
Great interest was displayed in the Code of Ethics pro¬ 
posed by E. P. Bernardin of Parsons. Ivan., and was 
adopted very nearly as presented. Its adoption by the 
Western Association not only makes it a code to guide 
the actions of nurserymen, but an actual law for the 
members; in other words, when a nurseryman is elected 
to membership in the Western Association he obligates 
himself to live up to the code and neglecting to do so auto¬ 
matically suspends him. 
STANDARDIZATION OF GRADES 
In place of Mr. E. S. Welch, Shenandoah. Iowa, who 
was on the program to speak on the “Standardization of 
Grades.” Mr. Harlan P. Kelsey, who has worked on this 
subject for several years in connection with the Ameri¬ 
can Association, presented the subject and the meeting 
decided to co-operate with the American Association for 
the adoption of his report. 
PLAN TO PLANT ANOTHER TREE 
The “Plan to Plant Another Tree” campaign was ex¬ 
plained by Mr. Young and received an enthusiastic recep¬ 
tion. Mr. 4oung reported very gratifying results in every 
direction: tree planting clubs were springing up all over 
the country. 
MARKET DEVELOPMENT. 
Mr. F. F. Rockwell, manager of the Market Develop¬ 
ment movement of the American Association, told of the 
wide spread publicity now being provided and the results 
of the material being disseminated. He is addressing 
many conventions this winter and will have a very com- 
