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THE NATIONAL NURSERYMAN 
The National Nurseryman 
Established 1893 by C. L. YATES. Incorporated 1902 
Published monthly by 
THE NATIONAL NURSERYMAN PUBUSHING CO., Inc. 
Hatboro, Pa. 
Editor .ERNEST HEMMING, Flourtown, Pa. 
The leading trade journal issued for Growers and Dealers In 
Nursery Stocks of all kinds. It circulates throughout the 
United States, Canada and Europe. 
AWARDED THE GRAND PRIZE AT PARIS EXPOSITION, 1900 
SUBSCRIPTION RATES 
One Year in Advance .$1.50 
Foreign Subscriptions, in advance .$2.00 
Six Months .$1.00 
Advertising rates will he sent upon application. Advertisements 
should reach this office by the 20th of the month previous to the date 
of issue. 
Payment in advance required for foreign advertisements. Drafts 
on New Ifork or postal orders, instead of checks, are requested by the 
Susiness Manager, Hatboro, Fa. 
Correspondence from all points and articles of interest to nursery¬ 
men and horticulturists are cordially solicited. 
Photographs and news notes of interest to nurserymen should be 
addressed, Dditor, Flourtown, Fa., and should be mailed to arrive not 
later than the 25th of the month. 
Entered as second-class matter June 22, 1916, at the post office at 
Hathoro, Pennsylvania, under the Act of March S, 1879. 
Hatboro, Pa., November 1919' 
Subscribers to ^^Nurserymen's Fund for 
Market Development” 
How to meet the quarantine No. 
A SUGGESTION 37 situation as originally pub- 
REGAUDING . lislied in the “Florists’ Ex- 
QUARANTINE NO. 37. change” of September 20th, 
we think is the best suggestion 
made yet, in fact, the only practical one that has come to 
our notice. We are publishing it on a separate page and 
commend it to the attention of the Legislative Committee 
of the American Association of Nurserymen and would 
suggest the Chairman of this Committee get in touch with 
the Legislative Committee of the Society of American 
Florists to work out the details whereby it can he car¬ 
ried out jointly. 
We publish an editorial from the “Coun- 
AS OTHERS try Gentleman” of September 6th. This 
SEE US was written for the consumer hut there 
is much in it that will be of interest to the 
nurserymen themselves, es])ecially as it gives them an 
idea how the nursery business is viewed by others. 
The author evidently is fully alive to the needs of the 
trade. 
It certainly is a challenge to the nurserymen and one 
which we cannot side-step without loss to ourselves. 
If the market development 
TEACH THE PURLIC movement expects to succeed, 
HOW TO RUY it should not overlook the 
buyers’ interest, in fact, the 
buyers’ interest sliould he dominant. While the move¬ 
ment was for the siiecific object of creating a demand for 
nursery products, this can oidy he done successfully by 
educating the buying ])uhlic to get full value for the 
money they invest. Perhaps the most common failing of 
the uninitiated planter of nursery stock is impatience. 
Every nurseryman knows that nine customers out of ten 
want a plant that is already grown, they dislike to think 
of the years intervening before they will get a peach or 
an apple from the tree they are planting. 
The man or woman who is planting the grounds around 
the newly built home is impatient to see the trees and 
bushes fully grown. Nurserymen have catered to this 
fault and in many instances have capitalized it to per¬ 
haps a greater extent than it should he. 
While it may he wrong to condemn the planting of de- 
velo])ed trees and plants, those that advocate it and sell 
them should see to it that full value is given. A four inch 
Norway Maple that has only been transplanted once from 
the seed bed may have a large top, he well developed in 
other ways hut does not represent the same value nor 
does it have the chance to give satisfactory results as a 
much smaller tree that has been transplanted oftener and 
been properly pruned, so as to give the trees the right 
foundation and bring it to a condition where it can be 
moved with safety, yet the ignorant buyer will readily 
pay a higher price for the larger tree. 
The expert knows that a one year peach tree, green, 
plump, and of good color is a better investment for the 
purchaser than a hide-bound three year old and four or 
five times the size. Yet nurserymen too often cater to 
the impatient buyer and sell him the latter at an advanced 
price. For real business building that will bring endur¬ 
ing results to the nurserymen there could be no better 
aim that to educate the public to distinguish quality. Nur¬ 
sery stock in a large measure is bought on faith and to 
betray that faith is not sound business. It is not so 
necessary to teach the public what to buy as how to buy, 
this fact was brought home to the writer very forcibly 
upon a visit to a large department store which makes a 
business of handling nursery stock in the Spring season. 
It was a safe estimate to say that fully 30% of the plants 
exhibited for sale were dead or in such a condition that 
it was hardly possible for them to grow even under the 
best of treatment, yet they were being sold quite readily, 
it was really amusing if it were not so tragic. 
The Nurserymen’s National Service Bureau could not 
have a higher aim or give better seiwice to both the nur¬ 
serymen and the jiuhlic than by making this the domin¬ 
ating aim of the organization. 
It is a common saying, “that nothing succeeds like suc¬ 
cess” and the man who plants one tree that is successful 
is a better prospect than a dozen who have experienced 
expensive failures in planting. 
PRICES 
Trade catalogues are beginning to come to hand. Ex¬ 
amination of those received shows, that while there has 
been a much needed stiffening up all along the line, the 
prices are reasonable and have not been recklessly ad¬ 
vanced as much as they could stand wdiich has apparently 
been the case in so many lines of merchandise. 
Fruit trees, as was to be expected perhaps, sliow the 
most consistent advance in price. The best grades of 
peach are priced at -$23.00 a hundred. Apples, pears, 
plums and cherries at $40.00 a hundred. This is not an 
